DESCRIPTION
Amazon Advertising is dedicated to driving measurable outcomes for brand advertisers and their agencies. Our ad solutions—including Sponsored Ads, Display and Video advertising, and custom programs—leverage Amazon’s innovations and insights to find, attract, and engage intended audiences throughout their daily journeys. With a range of adaptable pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help clients build brand awareness, increase product sales, and more. We start with the customer and work backwards in everything we do, including advertising. If you’re interested in joining a rapidly growing team working to build a unique, world-class advertising group with a relentless focus on the customer, you’ve come to the right place.
Within Amazon Advertising, the Senior Ad Tech Account Executives are sales experts focused on developing strategic partnerships and driving adoption of Amazon Advertising technology products across advertising agencies and advertisers. Our organisation specialises in selling Amazon Advertising technology, including our DSP, APIs and cloud products. We build partnerships that enable our customers to leverage Amazon Advertising technology to optimise the customer experience, exceed their business goals, and navigate complex marketing challenges within a rapidly changing landscape.
The responsibility of a Senior AdTech AE includes building relationships with various stakeholders, including CMOs, CDOs, CTOs, Procurement and Marketing leaders, as well as Programmatic advertising leadership across agencies and brands. You will be responsible for working collaboratively with other sales teams internally, enabling solutions for marketers across our Ad Tech offerings and creating significant new business opportunities for Amazon Advertising. You will work closely with Amazon Advertising Solutions Architects to develop and promote advertising technology solutions for enterprise marketers. You will work closely with the product and services teams to help evolve Amazon Advertising technology offerings for more rapid adoption by our customers’ marketing departments and their partners.
Key job responsibilities
- Own relationships with AdTech decision makers across both brands and agencies, in order to successfully build and maintain a sales pipeline
- Deeply understand Amazon Advertising’s Ad Tech value proposition, and effectively articulate that value to our clients
- Own a strategic client development plan in partnership with key internal stakeholders (e.g. sales teams, product teams, ad-tech solutions architects, marketing, partner team, legal, support, etc.) that is built on the adoption of Amazon Advertising technology (e.g. clean rooms, ad serving, programmatic)
- Manage complex customer relationships and initiatives with considerable impact, act as a trusted advisor on an external and internal level.
- Respond to inbound RFPs, RFIs, and proactively develop custom ideas and solutions
- Capture client feedback on business alignment and usability of Amazon Advertising technology, organizing feedback and collaborating with product management to drive scalable changes through to completion
- Conduct live demonstrations of Amazon Ads technology products
BASIC QUALIFICATIONS
- Significant large customer or agency sales experience
- Extensive experience delivering results, closing sales and generating revenue in a sales or partnership development role at a digital ad tech company
- Solid understanding of the advertising ecosystem, ad technology and marketing automation to enable identification of how Amazon Advertising solutions help customers reach their marketing goals
- Ability to communicate effectively and confidently to negotiate at all customer levels, including VP and C-Suite
- Excellent analytical abilities and confidence using data to inform decisions and strategies
- Excellent project management, written and verbal communication skill
PREFERRED QUALIFICATIONS
- Bachelor's degree
- Past experience driving revenue growth for an advertising technology or enterprise software company
- Experience selling enterprise cloud
- Ability to meet or exceed quarterly and annual revenue targets
- Previous experience working in the programmatic and/or ad technology industry
- Comfort in ambiguity and willingness to creatively help shape the expansion of this role