About the role
Carrier Refrigeration is seeking a talented and creative Graphic Designer to join our team. In this role, you’ll create high-quality, engaging, on-brand visual designs such as marketing collateral – with a focus on products and solutions, presentations, digital content and trade show booth graphics – that supports the company’s branding, marketing and communications efforts across various channels. You will work closely with cross-functional teams, including marketing, communications and external agencies, to ensure that all visual content supports the company's strategic objectives and meets brand standards. The candidate should have experience working within a corporate communications design structure, excellent craft skills to tailor communications to meet the needs of the target audience while working within strict brand guidelines and pushing the boundaries of innovative design are essential creative skills. The job demands excellent design skills for print and digital media, a real understanding of the importance of content in communications, and a proven ability to juggle deadlines.
Benefits
We are committed to offering competitive benefits programs for all of our employees and enhancing our programs when necessary.
Requirements
1. 5 + years of experience in graphic design.
2. Fluent English, any other EU language as an advantage (especially, French, German, or Czech)
3. Bachelor’s degree in Graphic Design, Visual Arts, Fine Art Design or a related field.
4. University degree or equivalent and minimum 7 years of prior relevant experience or an advanced degree in a related field and minimum 5 years of experience, preferably in a corporate or agency setting.
5. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design software.
6. Strong portfolio showcasing a range of design skills and experience in both digital and print media.
7. Strong understanding of social media platforms and their specific design requirements.
8. Excellent understanding of design principles, typography, color theory, and layout techniques.
9. Strong attention to detail, passion for creating visually impactful designs and presentations, as well as the ability to produce high-quality work under tight deadlines.
10. Effective communication and collaboration skills, with the ability to work well in a team environment.
11. Knowledge of data visualization principles to create high-quality, engaging and easily understood visuals, charts, and infographics.
12. Experience with motion graphics, video editing and/or creating engaging animations and GIFs is a plus.
13. Knowledge of web design, HTML/CSS, and UX/UI principles is a plus.
14. Proven ability to deliver high-quality work with a strong work ethic.
15. Comfortable interacting with cross-functional teams.
16. Strong time-management skills with the ability to work with a sense of urgency under demanding deadlines.
Responsibilities
17. Develop an understanding of Carrier’s visual identity and ensure consistent treatment in all design work – technically accurate, audience-appropriate, on-brand visual content.
18. Create visual marketing communication materials that convey messages in an effective and impactful manner, transforming complex information and data into clear, concise and visually engaging designs. This includes but not limited to graphics, layouts and templates for digital and print media such as presentations, brochures, reports, product fact sheets, employee and external communications, social media content, website graphics, digital ads and email campaigns.
19. Ensure all visual materials are consistent with the company’s brand guidelines and reinforce the corporate identity across all channels.
20. Ensure all digital designs are optimized for usability, accessibility and responsiveness across devices.
21. Size, retouch and color-correct images for internal and external publication.
22. Research and obtain stock images.
23. Make data-driven decisions to optimize design elements for better user engagement and conversion rates.
24. Work closely with the Global Creative Production Manager and Refrigeration Marketing & Communications team to understand project requirements, develop creative concepts, and execute design solutions that effectively communicate key messages.
25. Provide creative input and ideation during brainstorming sessions to develop innovative design concepts.
26. Maintain strong data visualization skills and best practices. Take complex data charts and graphs and translate them into easy-to-understand visual aids that enable customers and prospects to understand difficult concepts.
27. Manage multiple design projects simultaneously, ensuring timely delivery and adherence to project deadlines.
28. Maintain a digital archive of all creative assets, ensuring they are organized and easily accessible.
29. Stay up-to-date with the latest design trends, tools and technologies to continuously improve the quality and impact of visual content.
30. Plans and prepares advertising and promotional material to increase sales of products or services.
31. Inspects layouts and advertising copy and edits scripts, audio and video tapes, and other promotional material to ensure adherence to specifications.
32. Works with internal departments to develop and update content for company site(s) materials.
33. Executes test updates for the Web site in applicable formats and coordinates graphic updates.
34. Implements new technology to maintain a competitive product and image on the Internet
35. Communicates and educates sales personnel on solutions and tools available through the Internet and online networks.
36. Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.
37. Prepares annual reports and support materials for intended financial audiences.
38. Create, maintain, and interpret brand identity standards.
Our commitment to you
Our greatest assets are the expertise, creativity and passion of our employees. We strive to provide a great place to work that attracts, develops and retains the best talent, promotes employee engagement, fosters teamwork and ultimately drives innovation for the benefit of our customers. We strive to create an environment where you feel that you belong, with diversity and inclusion as the engine to growth and innovation. We develop and deploy best-in-class programs and practices, providing enriching career opportunities, listening to employee feedback and always challenging ourselves to do better. This is The Carrier Way.