PbJob Summary /b /ppThe Clinical Marketing Specialist – Blood Gas develops and executes clinical marketing strategies that strengthen the clinical value, scientific evidence, and differentiated positioning of the Blood Gas portfolio in Iberia. Working closely with the Product Manager and aligned with Global/SBU Medical Affairs, the role converts clinical data, realworld insights, and customer needs into impactful value messages, tools, and educational initiatives that support sales performance and clinical credibility. /ppIn absence of a dedicated Blood Gas Clinical Specialist or local Medical function, the role covers selected applicationrelated and clinical educational activities within approved claims. It also collaborates with the PBM Clinical Specialist to leverage synergies across shared clinical pathways and reinforce the clinical value communication of the Acute Care Diagnostics portfolio. /p pbKey Accountabilities /b /ppb1. Clinical Value EvidenceBased Marketing /b /pulliDevelop local clinical value propositions based on published evidence, product performance, clinical studies, and realworld practice. /liliTranslate complex clinical information into clear, compliant, and customerrelevant value messages aligned with Product Management strategy. /liliConnect Blood Gas testing to clinical decisionmaking, patient outcomes, workflow efficiency, and economic impact to support valuebased selling. /li /ulpb2. Clinical Content Marketing Tools /b /pulliDevelop, customize, and maintain clinical marketing materials: value decks, study digests, application notes, clinical dossiers, and congress communication. /liliEnsure consistency of clinical messaging across all Blood Gas customerfacing channels. /liliProvide evidencebased input to tenders and strategic accounts, emphasizing guidelines, critical care workflows, and clinical differentiation. /li /ulpb3. Sales Enablement Clinical Support /b /pulliEquip Sales and Service teams with uptodate clinical arguments, tools, and training to confidently address Blood Gasrelated questions on clinical use and interpretation. /liliDeliver targeted clinical marketing training programs and support key customer engagements where clinical credibility is crucial. /liliWhen no local Clinical Specialist is assigned, provide daily applicationrelated clinical support within approved claims (intended use, interpretation, workflow). /li /ulpb4. KOL Scientific Community Engagement /b /pulliBuild and maintain strong relationships with key clinical stakeholders: critical care, emergency medicine, anesthesia, neonatology, and laboratory medicine. /liliParticipate in scientific discussions on guidelines, diagnostic pathways, and unmet needs related to Blood Gas testing. /liliSupport scientific meetings and educational initiatives ensuring coherent, credible clinical positioning. /li /ulpb5. Studies, Insights CrossFunctional Collaboration /b /pulliSupport the local activation of clinical studies, evaluations, and realworld evidence initiatives led by Global/SBU teams. /liliCapture structured clinical insights from customers, KOLs, and societies, channeling them to Product Management and Global Medical Affairs. /liliCollaborate with the PBM Clinical Specialist to develop joint clinical narratives, training, and value communication across shared clinical areas. /liliMay support selected product management and field specialist activities when required, including sales support, training, implementation, and clinical adoption initiatives. /li /ulpb6. Global Coordination Compliance /b /pulliServe as the local interface with Global/SBU Medical Affairs regarding clinical content, evidence, and claims. /liliEnsure that all clinical marketing materials and activities comply with IVD regulations, internal policies, and compliance standards. /liliMaintain up-to-date documentation (manuals, DoCs, MSDS, clinical marketing materials) in SAP as required. /li /ul pbNetworking/Key relationships /b /pulliProduct Management /liliMarketing Communications /liliSales (AAMM, KAM, SAS) /liliHelp Line Service /liliHITS (Healthcare IT Solutions) /liliGlobal/SBU Medical Affairs /liliClinical Specialists (PBM, Hemostasis) /liliRegulatory Quality /li /ulpbr/ppbMinimum Knowledge Experience required for the position: /b /pulliBachelor’s degree in Life Sciences, Biomedical Sciences, Nursing, Medicine, Pharmacy or related field. /lilibStrong clinical background /b in the assigned areas (specific clinical education or 5 years of relevant field experience is a plus). /liliExperience in clinical marketing, medical affairs, or application support in IVD or related healthcare sectors preferred. /liliKnowledge of critical care, emergency medicine or physiology/pathophysiology associated with Blood Gas testing is an advantage. /liliStrong communication, presentation, and scientific interpretation skills. /liliAbility to work crossfunctionally and manage multiple stakeholders. /liliFluent in English and Spanish; Portuguese desirable. /li /ul pbSkills Capabilities: /b /pulliStrong ability to translate clinical evidence into compelling value messages. /liliScientific literacy and critical appraisal of clinical literature. /liliCustomer-centric mindset with understanding of clinical workflows. /liliExcellent communication and storytelling skills for complex medical topics. /liliCross-functional collaboration and stakeholder management. /liliAbility to influence without authority in matrix organizations. /liliStrategic thinking with operational execution capability. /liliExperience in sales enablement and adult learning methodologies. /liliHigh level of compliance awareness in regulated environments. /liliAdaptability and problem-solving in dynamic clinical settings. /li /ulpbr/ppbTravel requirements: /b /pp35% /ppbr/ppbIndividual Contributor Core Competencies: /b /ppbManaging Work /b /ppEffectively managing one’s time and resources to ensure that work is completed efficiently. /ppbEmotional Intelligence Essentials /b /ppEstablishing and sustaining trusting relationships by accurately perceiving and interpreting own and others’ emotions and behavior; leveraging insights to effectively manage own responses so that one’s behavior matches one’s values and delivers intended results. /ppbBuilding Partnerships /b /ppDeveloping and leveraging relationships within and across work groups, including cross-functional groups, to achieve results. /ppbDecision Making /b /ppIdentifying and understanding problems and opportunities by gathering, analyzing, and interpreting quantitative and qualitative information; choosing the best course of action by establishing clear decision criteria, generating and evaluating alternatives, and making timely decisions; taking action that is consistent with available facts and constraints and optimizes probable consequences. /ppbContinuous Improvement /b /ppOriginating action to improve existing conditions and processes; identifying improvement opportunities, generating ideas and implementing solutions. /ppbContinuous Learning /b /ppActively identifying new areas for learning; regularly creating and taking advantage of learning opportunities; using newly gained knowledge and skill on the job and learning through their application. /p