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Senior growth manager (marketing)

Hays
Responsable marketing
Publicada el 12 marzo
Descripción

We are looking for a Growth Manager to lead end-to-end acquisition projects and drive performance across paid media, lead generation, and eCommerce growth. This is a player-coach role combining hands-on execution with cross-functional leadership: you will be able to operate campaigns directly in-platform when required, while coordinating internal and external resources to launch acquisition initiatives from zero to scaled performance, with strong ownership, prioritization, and operational discipline.

End-to-end Acquisition Project Leadership

* Lead acquisition initiatives from strategy to execution: objectives, channel mix, budget allocation, deliverables, timelines, and results.
* Build and run acquisition projects from scratch (new products, new campaigns, new audiences, new landing experiences), ensuring fast and high-quality delivery.
* Own cross-functional coordination to deliver end-to-end: align and manage resources across creative/content, SEO, CRO/UX, web/dev, analytics and any external partners.

Performance Marketing Execution (Hands-on when required)

* Plan, launch, optimize, and scale campaigns across Google Ads (Search/PMAX/YouTube) and Meta Ads (minimum).
* Ensure full-funnel performance: audience strategy, creative testing, retargeting, landing page alignment, and continuous optimization.
* Lead generation: manage lead volume and quality with a pragmatic approach to qualification signals and funnel efficiency.
* Understand and drive eCommerce growth levers in partnership with CRO/UX, SEO/GEO and web teams.

Establish execution cadence: weekly priorities, workstreams tracking, decision-making forums, and clear communication with stakeholders.• Ensure quality control across deliverables (briefing standards, QA checklists, and launch readiness) to prevent errors and rework.

7-10+ years in agency or hybrid environments, with proven ownership of acquisition/performance projects.

* Hands-on expertise in Google Ads and Meta Ads (campaign setup, optimization, structure, bidding, targeting, retargeting).
* Strong understanding of eCommerce fundamentals (conversion drivers, UX implications, landing page performance, measurement basics).
* Strong project leadership: scope definition, prioritization, resource coordination, and delivery under pressure.
* Commercial mindset and performance orientation: ability to connect actions to outcomes and make trade-offs.
* TikTok Ads, LinkedIn Ads, DV360).
* English: Spanish: native.

Relationship Building – Adapt to cultural nuances and maintain lasting client trust.

* Strategic Thinking – Shape global brand objectives into localized campaign action.
* Problem-Solving – Identify obstacles and implement agile solutions.
* Negotiation & Diplomacy – Balance client goals, budgets, and team interests.
* •

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Inicio > Empleo > Empleo Marketing > Empleo Responsable marketing > Empleo Responsable marketing en Provincia de Badajoz > Senior Growth Manager (marketing)

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