David Kennedy Recruitment is working with a leading Online Gaming who is active across four continents, and has over 13 million customers and is seeking to onboard a Digital Marketing Executive German-speaking for their Gibraltar office.
Location: Gibraltar
Employment type: Full-time, on site (90 Days working hybrid)
Remuneration: Base salary.
DUTIES AND RESPONSIBILITIES:
* Manage digital marketing campaigns on the DACH market to drive profitable growth for the Company and deliver country-specific revenue targets.
* Monitor and analyse campaign performance metrics, including click-through rates, conversion rates, and ROI, to optimize marketing efforts and achieve KPIs.
* Plan, execute, optimise and report on campaigns across paid social media, display web and app, programmatic partners and support with ASO initiatives as and when is required.
* Utilize data-driven insights to optimise digital marketing campaigns and maximize marketing ROI.
* Support in managing key strategic relationships with display partners and account managers. Support in negotiating and optimising deals with partners.
* Identify and manage new creative growth campaigns and prospect new partners that support the acquisition objectives. Researching and Negotiating of new Acquisition Partners.
* Request, process and track IOs and invoicing.
REQUIREMENTS:
Key Relationships / Reporting Lines
* Creative and Brand
* Country Managers
* Gaming and Product
* Legal and Compliance
* Onboarding and Retention
Knowledge, Skills and Experience
* Native German speaker.
* Strong knowledge and experience in executing successful, profitable acquisition campaigns within the digital marketing channel.
* Proven hands-on experience in display web and app campaigns, paid social media, (Facebook/Tech Manager) programmatic, organic app (ASO).
* Data driven approach to decision marketing with strong commercial acumen.
* Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
* Experience in optimizing acquisition funnels for both web and app campaigns.
* Proficiency in using digital marketing tools and platforms, such as Google Analytics, Facebook Business Manager, SEMrush (or similar) and marketing automation software.
* Strong analytical skills with the ability to interpret data and generate actionable insights to drive marketing decisions.
* Knowledge of industry regulations and compliance requirements related to online betting and gaming marketing activities.
• Self-motivated and proactive attitude, with a willingness to learn and adapt to new technologies and industry developments.
BENEFITS:
* Private Health Insurance from the first date of employment
* Gym Membership Discount
* 90 Days working hybrid
* Summer time working hours
* 25 days holiday and 12 days Gibraltar bank holidays (you have the option to work on public holidays - so you can use the time off when you want)!
* Flexible and hybrid remote working schedules.
* Continuous learning/development opportunities and progressive career paths.
* Coaching Sessions.
* Employee assistance programs focused on mental health.
* Diverse and inclusive environment.
* Corporate events & parties.
* Teambuilding activities.
* Worldwide premium healthcare.
* Subsidized gym membership within a variety of locations in Gibraltar.
* Fresh fruit and hot refreshments.
* Tailored relocation packages to meet your needs to support your transition.
Departamento: Marketing #J-18808-Ljbffr