We craft the next wave of iconic non-gaming consumer apps powered by AI. We're forming a team of world-class makers who want to be on the frontier of how AI shapes billions of users' lives. Our founders led engineering teams at Meta, Google, Palantir and top startups. We're backed by top-tier VCs.
The Role
As our Founding Marketing Artist, you'll primarily own the creative direction and execution of our user acquisition and marketing campaigns across all digital channels, with some support for product design and branding needs. You'll quickly bring marketing concepts from ideation to production, working closely with our team to create compelling visuals and videos that drive user growth while maintaining brand consistency.
What You'll Do
* Own end-to-end creative production for marketing campaigns across all channels (80% of role)
* Create engaging motion graphics and static assets for various platforms (Facebook, Instagram, TikTok, Google, etc.)
* Repurpose and localize existing assets, optimizing for different formats, layouts, and audiences
* Rapidly prototype and iterate on creative assets based on performance data and market trends
* Brief and manage third-party creative vendors to ensure timely and high-quality deliverables
* Design and maintain a cohesive visual identity that scales across marketing efforts
* Collaborate with performance marketing team to optimize creative performance and improve key metrics
* Conduct A/B testing of creative assets to maximize campaign effectiveness
* Support product team with basic UI/UX and branding design needs (20% of role)
* Own the vision and execution for branding materials, including logos, promotional videos, social media visuals, and other consumer-facing content
* Create compelling App Store and Play Store assets
* Integrate UGC (User-Generated Content) with real people and AI-generated visuals to craft seamless consumer experiences
* Share your knowledge of design best practices and marketing trends to influence creative decisions
Required Skills & Experience
* Proven experience in non-game mobile app environments
* Proficiency with emerging creative tools (CapCut, Figma, etc.)
* Hands-on experience with AI creative tools (Arcads, Heygen, Captions, Runway, ElevenLabs, etc.)
* Experience in competitor creative search in Meta, TikTok ad libraries, and Sensor Tower
* Experience with performance marketing and iterating on creative concepts
* Proven track record of creating successful marketing campaigns for mobile apps
* Strong motion design and video editing skills
* Understanding of social media platforms and their creative requirements
* Track record of delivering successful ad creatives that drove user acquisition at scale
Nice to Have
* Familiarity with UI/UX design principles, storefront image generation
* Experience in social media brand asset creation
* Understanding of ASO (App Store Optimization)
* Basic knowledge of performance marketing metrics
What We're Looking For
* Mindset & Approach: Curious, growth-oriented, low-ego, proactive, responsible, and receptive to feedback.
* Organized, self-sufficient, and capable of managing ambiguity.
Core Requirements
* Hustle, knowledge, and skill in any form
* Excellent communication skills, clear articulation, proficient in English
* Pragmatic with a sense of urgency, balancing speed and strategy
* Resourceful, autonomous, and action-oriented
* Creative, with a bold, iterative mindset blending data and artistry
Working Style
* Remote-only (preferably GMT to GMT+3)
* Regular in-person meetings every 2 months, with logistics covered
* Committed to impact, with a balanced approach to work hours
* Fast-paced, adaptable to changing priorities
When it's not a good fit
* Seeking perfect work-life balance or fixed hours
* Desiring a stable, predictable roadmap
* Concerned with hierarchy or needing extensive coaching
* Prioritizing pixel perfection over rapid shipping
What we offer
* Competitive salary + stock options
* Remote work with bi-monthly in-person gatherings
* All necessary tools for your work
* Private Medical Insurance
This is a unique opportunity to shape the mobile development strategy for AI-powered applications, with freedom in technology choices and a direct impact on users' lives.
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