About Us
Foundever is a global leader in customer experience (CX), operating in 45+ countries with over 170,000 employees delivering exceptional service for the world's most recognised brands. As a top-4 global BPO provider with USD 3.6bn in annual revenue, Foundever combines deep human expertise with cutting‑edge technology — including AI, automation, and GenAI‑powered CX — to drive measurable outcomes for clients across every sector. This role sits at the intersection of commercial growth, employer brand, and strategic communications — bringing Foundever's nearshore and offshore story to life for clients, prospects, and talent audiences alike.
Job Summary
The Marketing Director — Nearshore & Offshore Markets is a senior strategic marketing leadership role responsible for driving brand awareness, commercial pipeline growth, and talent acquisition across Foundever's nearshore and offshore delivery countries. This role owns the regional go-to-market strategy, global communications deployment, talent marketing alignment, and employer brand positioning — ensuring marketing activity directly supports revenue generation, hiring targets, and market expansion priorities. Acting as the primary strategic marketing partner to Regional General Managers, Sales, Talent Acquisition, HR, and Operations, the Marketing Director bridges integral strategy with locally relevant, high‑impact execution. This is a commercially focused, outcome‑driven role requiring a leader who is equally at home shaping narrative at the executive table and driving disciplined campaign execution across complex, multi‑market environments.
Skills and Experience
- 10+ years of progressive senior B2B marketing experience, with a strong track record in enterprise services, BPO, CX, technology, or professional services environments
- Demonstrated experience leading and developing high‑performing, multi‑country and multi‑region marketing teams — with the credibility and presence to operate as a senior leader
- Proven track record of building and executing revenue‑aligned, commercially accountable marketing programmes — with clear linkage between marketing investment and pipeline or hiring outcomes
- Direct experience marketing nearshore, offshore, or complex global services delivery models — with an understanding of the buyer journey, commercial objections, and competitive landscape
- Exceptional stakeholder management and executive communication skills — with the ability to influence senior leaders, present with authority, and navigate complex organisational dynamics
- Strong command of full‑funnel B2B marketing strategy — including demand generation, ABM, content marketing, digital, PR, events, and employer brand
- Commercially literate with hands‑on experience managing significant regional marketing budgets and demonstrating measurable ROI
Education
Bachelors
#J-18808-Ljbffr