Location: Spain (remote)
Scope: EME & SEAPAC
Team: Marketing
Reports to: International Marketing Director
About tarte
tarte™ is the pioneer of high-performance naturals™ and one of the fastest-growing beauty brands in the U.S. Foundednearly 25years ago by CEO Maureen Kelly, tarte is built on a simple belief: beauty should deliverreal resultswithout compromise.
All products are cruelty-free, formulated without the \"icky\" ingredients (parabens, mineral oil, phthalates, and more), and powered by naturally derived ingredients. The brand is 85% vegan, with 100% vegan skincare, and proudly the #1 concealer brand in the U.S.*
tarteoperatesin over 20 countries in-store and ships to 50+ countries worldwide.
The Role
tarte cosmetics is seeking an experienced International MarketingManagerwho willbe responsible forcollaborating with the Marketing Director to develop, drive&project; manage 360 marketing programs for all new product launches & existing core heroes within the product portfolio. In partnership with the team, this role willassistin the execution of launch plans, implementation of strategic marketing initiatives,and creationof marketing assets & content. The ideal candidate is a self-starter, agile, organized, and shouldpossessboth analyticaland creativeskills with the ability to work independently and cross-functionally within the organization & with our Sephora retailer partners. Beauty experienceis highlypreferred.
Key Responsibilities
- Drives the ideation,execution & project management of360° marketing plans for new launches by working cross-functionally with teams including Trade Marketing, Digital Marketing, PR, Social, Influencer, Education, Events& our Sephora retail partners.
- Develops & refines brand & product messaging, ensuring key messaging is consistent across all customer touchpoints and curated for each market
- Lead the localization of marketing copy, & education materials for the international landscape
- Develops clear & thoughtful creative briefs for content, trade & social media team to create best-in-class assets
- Drives & contributes to content creation process with clear feedback & strategic direction
- Lead the understanding, execution, and optimization of paid media campaigns (digital, social, retail media), in collaboration with internal& externalpartners.
- Support international retail, PR, influencer, and event initiatives
- Secure andoptimizemarketing support across Sephora channels (media, CRM, social, in-store, digital).
- Support the development& activationof CRM strategies in partnership with Sephora, focused on recruitment, retention, and engagement.
- Manage international marketing calendars, timelines, and cross-functional deliverables
- Analyzes sales data, industry trends, product reviews, and competitive research toidentifyactionable insight
- Manage international marketing calendars, timelines, and cross-functional deliverables
Profile
- 5-7+ years of marketing experience, preferably in beauty, fashion, or consumer goods
- Proven experience managing international markets and go-to-market processes
- Strong project management and cross-functional collaboration skills
- Strong understanding of paid media, performance marketing, and campaign optimization
- Experience ofworking closely with retail marketing teams, ideally Sephora
- Highly organized, detail-oriented, and deadline-driven
- Advancedproficiencyin Excel (analysis, tracking, reporting) and PowerPoint (clear, executive-ready decks)
- Ability to balance general strategy with local market needs,and comfortable managing multiple markets simultaneously
- excellentcommunication skills, fluent in English (written and spoken)
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