Publicis Groupe, the world's second largest communications group, is a solutions platform present in over 100 countries. Want to learn more about the agency, brand, or area of expertise for this role? Keep reading!
Starcom, part of Publicis Groupe, is the Human Experience Company and a renowned media communications agency. We believe that the combination of people and technology creates experiences that resonate with audiences and deliver impactful results for brands. We are passionate about leading our clients into the future with innovative, data-driven, and technology-enabled marketing solutions. With more than 5,000 employees worldwide, Starcom partners with leading global marketers and emerging brands, including Airbnb, Coca-Cola, Stellantis, Kellogg's, Samsung, Puig, and Visa.
We are the Citizens of Starcom: Brave, Kind, Inclusive, and Resilient. Join us!
You will be part of the exclusive client services team supporting a major global automotive group. Reporting to the Account Manager, you will be responsible for managing all aspects of media strategy and results, ensuring familiarity with all account details.
Your responsibilities will include:
* Developing and executing various media planning scenarios based on campaign objectives and strategies.
* Analyzing campaign performance data to extract insights and provide recommendations aligned with KPIs.
* Collaborating with the media team on daily media responsibilities.
* Managing scheduling, posting, tracking, and reporting on advertising performance.
* Utilizing planning tools and staying updated on emerging technologies to optimize campaign performance.
* Maintaining and growing relationships with media representatives.
* Managing media budgets for assigned clients.
* Ensuring high-quality work output.
Qualifications and Skills:
* Minimum of 3 years' experience in online and traditional media planning within an agency setting.
* Knowledge of offline media channels is a plus, given the brand's strong presence in these channels.
* Bachelor’s degree in advertising, marketing, or related field.
* Proficiency in English (minimum B2 level).
* Excellent presentation, negotiation, communication, and interpersonal skills.
* Comprehensive understanding of interactive and offline marketing concepts.
* Proficiency with software tools such as InfoSys, InstarAnalytics, comScore, DoubleClick Campaign Manager, Facebook Ads Manager.
* Strong analytical and mathematical skills.
We offer a range of benefits and growth opportunities, including flexible compensation, training programs, certifications, remote work options, and wellness initiatives. We are committed to diversity and inclusion, welcoming applications from all backgrounds, and ensuring equal opportunity employment.
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