P At b ERIKALUST /b, we work to transform the conversation around sexuality, desire, and pleasure through film, editorial content, and cultural experiences such as em House of ERIKALUST /em. Our PR department connects the brand with journalists, media outlets, opinion leaders, and international communities, generating visibility and building strategic relationships that amplify our message. /p pb Role Mission /b /pp As PR Manager, you will help to define and execute ERIKALUST’s global PR strategy, identifying priority markets, cultural moments, and strategic opportunities worldwide. /pp You will work across regions, leading agencies and collaborators, and building partnerships that expand the brand’s presence beyond traditional media — through events, cultural institutions, and aligned brands. /pp Working closely with the Head of Public Relations, the PR Manager and cross-functional teams, you will help position ERIKALUST as a global cultural leader, ensuring relevance and impact across diverse audiences, cities, and media ecosystems. /p pb KEY RESPONSIBILITIES /b /pullib Lead and evolve ERIKALUST’s global PR strategy, /b identifying priority markets (U.S., U.K., Europe, and beyond) and adapting narratives to local cultural contexts. /lilib Proactively lead ongoing media outreach /b across priority markets, identifying and pitching new journalists and outlets, managing consistent follow-ups, and expanding ERIKALUST’s international media ecosystem. /lilib Develop and secure media narratives /b that position Erika Lust as a global voice in culture, ethics, sexuality, and innovation. /lilib Strengthen internal PR operations /b by supporting cross-functional coordination, refining workflows, maintaining media databases and reporting systems, and ensuring smooth execution of global communication processes. /lilib Coordinate and manage international PR agencies and external collaborators, /b ensuring alignment with global objectives, messaging, and KPIs. /lilib Identify and activate strategic partnerships with brands, /b cultural institutions, festivals, and aligned organizations to amplify reach and relevance. /lilib Support and help execute PR-driven events /b and collaborations in Barcelona and other key cities, including launches, talks, screenings, panels, and experiential activations. /lilib Spot global cultural moments and trends /b, translating them into media opportunities, partnerships, or events with international resonance. /lilib Build and maintain senior-level relationships /b with journalists, editors, cultural leaders, and partners across multiple markets. /lilib Measure global PR performance /b, extracting insights across regions to continuously refine strategy and impact. /lili Willingness and availability to travel and represent the brand at industry events when required. /li /ul pb EDUCATION /b /pulli Bachelor’s degree in Communications, Journalism, Public Relations, Advertising, Film, or related fields. /lili Postgraduate studies or specialized training in PR, media, or cultural industries are a plus. /li /ul pb EXPERIENCE /b /pulli Minimum 3 years of professional experience in Public Relations, Communications, or media-related roles, either in-house or within PR / communications agencies. /lili Proven experience working with international communication strategies. /lili Background in culture, media, entertainment, film, fashion, tech, or adjacent creative industries is strongly valued. /lili Experience supporting or executing partnerships, collaborations, or PR-driven events is a plus. /li /ul pb SKILLS /b /pulli Strong understanding of global media landscapes, with the ability to navigate different cultural sensitivities, narratives, and press ecosystems. /lili Ability to localize strategies for different countries and cities without fragmenting the brand voice. /lili Comfort working across time zones, markets, and international teams. /li /ul pb TECHNICAL SKILLS /b /pulli Excellent writing and editing skills, combined with a strong understanding of the international media landscape, press dynamics, and cultural trends, enabling the creation of clear and compelling narratives for media, partners, and internal stakeholders. /lili Hands-on experience with media management platforms (Muck Rack, Highrise, or similar) /lili Ability to track media coverage, extract actionable insights, and produce reports aligned with PR KPIs. /lili Comfortable working with cross-functional tools, shared databases, and reporting documents. /li /ul pb SOFT SKILLS /b /pulli Strong alignment with ERIKALUST’s values, mission, and cultural vision. /lili Strategic mindset combined with operational autonomy. /lili High attention to detail, critical thinking, and a creative, solution-oriented approach. /lili Ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines. /lili Excellent communication skills across channels (email, calls, meetings). /lili Proactive, collaborative, and comfortable working in a fast-paced, international environment. /li /ul pb LANGUAGES /b /pulli English: Native or full professional proficiency (mandatory). /lili Spanish: Highly valuable / strongly preferred. /lili Additional languages are highly valued. /li /ul pb WHAT WE OFFER: /b /pp Temporary work - maternity leave coverage (6-12 months) /pp Flexible schedule /pp38 hours per week with reduced hours on Fridays - (M-Th 09:00 to 18:00 / F 9:00 - 15:00) /pp Remote work: Hybrid model with 2 days at the office and 3 days at home, plus 15 annual remote work days! (if you#39;re not based in Barcelona but in Spain, apply because we can consider full remote too!) /pp Homeworking allowance /pp Fresh fruit, coffee, and tea available in the office! /pp Free health insurance /pp Free annual subscription to our web portals /pp Stable project /pp Professional growth opportunities /pp Flexible compensation options /pp23 working days of vacation per calendar year and a 35-hour workweek in AUGUST! /p