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Trade Marketing Coordinator
Job ID: 10107706
Location: Madrid, Spain
Business: The Walt Disney Company (EMEA)
Date posted: Dec. 09, 2024
Job Summary
This role is based in our Madrid office 4 days per week. Join the Threatrical Studio team in Madrid to support the Trade Marketing Manager in developing and implementing the trade marketing strategy. You will deliver campaigns with exhibitors, improve the visibility of Disney movie releases at cinemas across the market, and help achieve the business goals for Studio Distribution by supporting the launch of all Disney theatrical releases. This work will be done in coordination with the Sales and Marketing teams as well as the exhibitors’ marketing contacts.
Areas of Responsibility
* Distribution and coordination of advertising and promotional materials for cinemas (POS, AV materials, merchandising)
* Work with creative agencies on campaign assets (graphics, spots, logos)
* Work with vendors/suppliers in the execution of plans (especially with printers)
* Collaborate with other business lines to organize cinema events
* Update/manage content on official websites for exhibitors
* Update/manage content on digital screens at cinemas
* Prepare presentations for each title's campaigns
* Prepare reports on advertising placement, marketing impact, market trends, and competitors
* Support budget control and PO/invoice follow-up
* Develop relationships with exhibitors to identify opportunities and provide relevant information and materials for movies
Experience and Qualifications
* University Degree in Marketing or Business
* 2-3 years of experience in marketing or trade marketing, preferably in the entertainment industry
Competencies
* Strong communication skills
* Ability to negotiate and influence
* Team player with a collaborative approach
* Attention to detail
* Creative mindset
* Flexible and adaptable to change
* Ability to thrive in a rapidly changing environment
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