About the role
We are seeking a highly experienced and strategic Sales/Business Development Manager to drive the growth and adoption of our software products, with a strong focus on the insurance domain, across the UK and European markets. The ideal candidate has deep expertise in working with banks, insurance companies, and other financial institutions, along with a strong background in product-led and solution-based sales (SaaS / licensed software).
This role requires a strategic mindset, strong commercial acumen, and an easy-going, relationship-driven personality, with a readiness to travel extensively to meet clients, prospects, and partners.
Responsibilities
* Product Growth Strategy
Design and execute a comprehensive business development strategy for promoting and scaling software products in the insurance domain across the UK and Europe. Define target customer segments, value propositions, and go-to-market approaches.
* Market & Customer Research
Analyze market trends, competitors, and regulatory environments within the insurance sector. Identify customer pain points and translate them into clear product positioning and sales opportunities.
* Client Engagement & Travel
Represent the company at insurance-focused industry events, conferences, and partner meetings across the UK and Europe. Conduct on-site and remote meetings to nurture relationships with prospects, clients, and strategic partners.
* Commercial Proposals & Pricing
Prepare and present compelling commercial proposals, including licensing, subscription, or usage-based pricing models. Collaborate with internal teams to tailor product offerings to client needs while maintaining scalability.
* Client Engagement & Travel
Represent the company at insurance-focused industry events, conferences, and partner meetings across the UK and Europe. Conduct on-site and remote meetings to nurture relationships with prospects, clients, and strategic partners.
* Cross-functional Collaboration
Work closely with Product, Marketing, and Delivery teams to align customer feedback with the product roadmap and go-to-market strategy. Navigate diverse personalities and cultural contexts, applying strong communication and psychological insight.
Requirements
* 10+ years of experience in business development or enterprise sales within the financial services sector, working with banks, insurance companies, and other financial institutions.
* Proven experience selling software products, SaaS, or platform solutions in B2B environments.
* Demonstrable experience in selling software development or integration services under a T&M engagement model.
* Strong understanding of product-based sales models (subscription, licensing, enterprise agreements).
* Excellent negotiation and deal-closing skills with a consistent record of revenue growth.
* Strategic and analytical mindset with the ability to define and execute go-to-market strategies.
* Excellent English proficiency (C1—C2 level).
* Strong interpersonal, presentation, and stakeholder management skills.
* Proactive, hands-on, and innovative approach to business development.
* Easy-going, adaptable personality with a genuine interest in frequent travel and relationship building.
We offer
* Remote work;
* Equipment for work;
* Paid vacation;
* Paid sick leaves;
* Non-paid days off;
* Professional Growth;
* Allocated L&D Budget;
* Free English lessons.