Lead Generation Specialist - SaaS B2B
Lead Generation (Core Focus - 70 )
Identify, build, and maintain high-quality prospect lists using tools like LinkedIn Sales Navigator, Apollo, Cognism or ZoomInfo
Design and execute outbound email campaigns and lead nurturing workflows
Segment and manage database records to support efficient and personalized outreach
Coordinate with sales to optimize lead qualification, routing, and follow-up
CRM Data Management
Own the CRM (Freshsales) marketing workflows, automation rules, and data cleanliness
Ensure accurate tracking of lead status, campaign attribution, and performance metrics
Supplier Coordination: SEO Google Ads
Oversee external agencies managing SEO and Google Ads efforts
Review performance data, provide briefs and direction, and ensure alignment with lead generation goals
Collaborate on landing pages, content inputs, and keyword strategies
Campaign Reporting Optimization
Monitor KPIs, analyze results, and drive continuous improvement of marketing activities
Recommend data-backed changes to tools, workflows, or messaging to increase impact
2 to 5 years in a marketing or demand generation role in a B2B SaaS environment
Fluent English (C2 / bilingual level)
Experience
2 to 5 years in a marketing or demand generation role in a B2B SaaS environment
Proven ability to build outbound campaigns and generate qualified leads at scale without supervision
Some experience working with or managing marketing suppliers (e.g., for SEO, SEM)
Skills
Excellent CRM and marketing automation skills (Freshsales, Active Campaign)
Strong analytical mindset and attention to data quality
Fluent, native-level English, both written and spoken
Comfortable taking full ownership of tasks from start to finish
Able to work independently, prioritize quickly, and stay focused on results
Personal Attributes
Highly hands-on, self-starter with strong execution skills
Very strong sense of ownership and urgency
Passionate about growth, learning, and measurable outcomes
Motivated by autonomy and driven to succeed
Leading music and technology company specializing in licensed background music services for businesses such as retail stores and hospitality venues
Join a fast-growing, international music-tech company with a clear mission
Own and shape a key area of our go-to-market strategy
Work with a driven, collaborative team across Europe and the US
Enjoy flexibility, trust, and the opportunity to grow into a senior role
Salary up to 35K
No remote working allowed
Google Ads, SEO, Apollo, Cognism, ZoomInfo,