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Pr and marketing director, españa

Madrid
Michael Page
Publicada el 30 marzo
Descripción

PR and Marketing DirectorStrategic Leadership

Develop and execute an integrated, strategic annual plan for public relations and social media to align with the hotels business objectives.Lead proactive and creative programs that identify and leverage unique, newsworthy opportunities to elevate the hotels presence.

Public Relations Media Management

Build and maintain strong professional relationships with local, regional and international media and influencers to generate consistent coverage.Pitch targeted story ideas, organize media visits, coordinate interviews, and host familiarization trips to highlight the hotels offerings.Ensure timely posting of press releases and story starters on the Four Seasons Press Room.Act as a strategic advisor on reputation management, monitoring public attitudes and managing issues or crisis communications.

Social Media Digital Strategy

Oversee and innovate the hotels digital and social media strategy, curating engaging content that reflects our brands DNA.Manage all property social media channels, increasing follower engagement and elevating the brands digital presence.Actively co-manage the hotels proprietary website, ensuring content is current, aligned with business goals and optimized for SEO.Lead the hotels paid media strategy and manage agency partners to improve digital performance

Collaborative Marketing

Collaborate with the F B and Spa teams to shape promotional strategies that drive revenue growthCoordinate with third-party agencies, ensuring alignment with strategic goals and maximizing opportunities for exposure.Manage content for third-party platforms and partner websites to ensure accurate representation of the hotel.

Community Corporate Relations

Lead community relations, CSR initiatives, and internal communications to strengthen the hotels reputation as a valued community partner.Serve as a liaison with corporate communications teams, pitching stories and engaging in group-wide initiatives.

Luxury Hospitality GroupLeading the marketing department

Bachelors degree in Communications, Journalism, Marketing, Hospitality or a related field.Minimum 5-7 years of proven experience in public relations, social media, or marketing communications, preferably within the luxury or hospitality sector.Strong media relations experience with established connections that deliver measurable results.Exceptional verbal and written communication skills with an ability to create compelling narratives.Creative mindset with a keen eye for detail and aesthetics, including photography and visual storytelling.Proficiency in leveraging social media platforms and analytics tools to monitor and optimize performance.Demonstrated ability to manage multiple projects, meet deadlines, and excel under pressure.Expertise in SEO, PPC, and digital marketing strategies.Adept at collaborating with diverse teams and managing third-party agencies and vendors.Reading, writing and oral proficiency both in Portuguese and English.The candidate must hold the required authorization to work in a European country.

Our client is a globally recognized luxury hospitality group known for delivering exceptional service and creating memorable experiences for guests, residents, and partners. The company stands out for its strong people-centric culture, fostering a world-class employee experience that enables teams to provide outstanding service. Its purpose is to create meaningful connections and lasting impressions through genuine, high-quality hospitality.

Competitive Salary, wages, and a comprehensive benefits packageExcellent Training and Development opportunitiesEmployee Discount for stays at any Four Seasons worldwideComplimentary Dry Cleaning for Employee UniformsComplimentary Employee Meals

SEO, PPC, Social Media, Analytics

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