Company Description
We Elevate. Digitally.
SQLI, a European player and market leader in customer experience and digital transformation, supports major international brands in creating value through technology and digital innovation. From strategy to the effective implementation of technological solutions, we design and build robust, high-performing architectures and compelling digital experiences, combining advanced technologies, proven methodologies, and deep expertise.
To strengthen our teams (2,200 employees across 12 countries), we are looking for driven talent who share our values: Creativity, Engagement, and Future-minded thinking.
Job Description
As a General Senior Digital Content Strategist, you will be responsible for shaping and executing the content strategy across a large-scale digital ecosystem.
You will ensure that content supports both business objectives and user needs, while remaining consistent, scalable and relevant across markets.
Working across functions and geographies, you will translate strategic priorities into structured content approaches, balancing global alignment with local flexibility.
You will act as a key point of contact for content strategy, aligning stakeholders and enabling markets to deliver effective content at scale.
Skills & Experience
- Define and drive the global content strategy across web and digital platforms
- Translate business goals and user needs into clear content frameworks and guidelines
- Lead content planning and orchestration for global campaigns and product launches
- Ensure content supports the end-to-end customer journey, from awareness to conversion
- Collaborate with Brand, UX, Product and local market teams to ensure aligned execution
- Govern content quality, consistency and scalability across markets
- Leverage insights and performance data to continuously optimize content effectiveness
Qualifications
- Extensive experience in digital content strategy within complex, multi-market environments
- Proven ability to operate in international and cross-functional organisations
- Strong understanding of eCommerce ecosystems, CMS platforms and UX principles
- Experience with content governance, content operations and structured content approaches
- Ability to balance strategic thinking with executional oversight
- Strong stakeholder management skills, with the ability to align and influence different functions
- Structured, pragmatic and able to manage multiple priorities effectively
- Fluent in English (mandatory), given daily collaboration with international stakeholders
- Additional languages are considered an asset
Additional Information
- Hybrid policy work (1 day in office, 4 days remote).
- Permanent contract.
- Competitive salary.
- Flexible Remuneration (Meal vouchers, kinder garden, Public Transport/Mobility)
- Private health insurance (including dental care).
- Udemy platform with a lot of on-line learnings (certifications, courses, etc).
- Individual yearly training and certification budget.
- Work Schedule Monday to Friday.
- Intensive working hours on Fridays and all week in July and August.
- Full salary coverage for sick leave.
SQLI Group ensures that applicants' personal data is processed as required by the EU General Data Protection Regulation (GDPR) and the Ley de Protección de Datos 3/2018 of the Spanish Kingdom. Personal data is processed for the purpose of carrying out the hiring process and joining to our talent community. You can exercise your rights in terms of General Data Protection and digital guarantees through [email protected].
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