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Head of marketing

Alcalá de Henares
Jotelulu
Publicada el Publicado hace 19 hr horas
Descripción

About this role A little background

Who exactly are we?

Our story is the one of a group of Cloud and technology enthusiasts who always had a clear goal: make things much easier for tech companies. Since no one was really stepping up to fill that gap in Spain’s Cloud sector, we figured—why not build our own product?

We started small, and now we’re over 130 people and still growing. Today, Jotelulu’s products are used in thousands of offices and businesses in retail, construction, industry, hospitality, transportation, and more, across over 8 countries in Europe and the Americas.

Every step we take is driven by the desire to do things better, bring something new, and shake things up—because that’s the only way innovation truly has meaning.

The challenge What are we up to these days?

After years of growth and continuous improvement, Jotelulu is at a key moment. We’re scaling fast across Europe and Latin America, expanding our product portfolio—Servers, Remote Desktop, DRaaS, File/Object Storage, and Marketplace—while strengthening our brand presence and partner-first model.

Now, we’re looking to take our brand visibility, storytelling, and market engagement to the next level. That’s where you come in.

The role What are we looking for?

We’re looking for a visionary Head of Marketing to lead Jotelulu’s global marketing strategy and execution.

You’ll be responsible for shaping our brand, defining how we communicate with IT companies, and driving demand generation across all markets. Reporting directly to the CEO, you’ll lead a growing international marketing team and collaborate with Product, Sales, and Partner Success to ensure that every campaign connects meaningfully with our audience.

This is a hands‑on leadership role—perfect for a marketing leader who combines strategic vision with executional excellence, thrives in fast‑paced SaaS environments, and knows how to build powerful brands in the Cloud ecosystem.

What you’ll own and drive Marketing Strategy & Leadership

Develop and execute Jotelulu’s

global marketing strategy, driving lead generation, awareness, and brand engagement.

Oversee all marketing channels:

paid media, inbound, SEO/SEM, content marketing, automation, and events .

Ensure a consistent and strong

brand identity

across all touchpoints and geographies.

Lead

go-to-market (GTM)

strategies for new products and features, ensuring impactful launches.

Manage the marketing budget and optimize ROI across campaigns.

Collaborate with the Executive Team to align marketing with company‑wide goals and KPIs.

Team & Collaboration

Build, coach, and inspire an international team of marketing specialists.

Foster a creative, data‑driven, and performance‑oriented culture.

Collaborate with Sales and Product to ensure consistent messaging and shared objectives.

Align marketing with partner and customer success initiatives to reinforce loyalty and advocacy.

Market Intelligence & Growth

Conduct market research to identify trends, opportunities, and competitive insights.

Identify and manage strategic partnerships that expand reach and strengthen brand authority.

Oversee PR, communications, and thought leadership initiatives to position Jotelulu as a market leader.

Day-to-day tasks

Lead weekly team syncs and 1:1s to align priorities, review KPIs, and support team development.

Plan and oversee digital campaigns across channels (SEO, SEM, LinkedIn, paid media, email, and social).

Coordinate cross‑departmental campaigns with Sales, Product, and Partner Success.

Analyze data from HubSpot, Salesforce, and web analytics tools to optimize conversion and engagement.

Review and approve content strategies, messaging, and creative assets.

Manage relationships with external agencies, vendors, and media partners.

Oversee event strategy and participation (fairs, webinars, conferences).

Prepare performance reports and market insights for the Executive Team.

Collaborate closely with the CEO on positioning, storytelling, and communication strategy.

Tooling you’ll use

Marketing Automation & CRM:

HubSpot, Salesforce

Analytics & Reporting:

Google Analytics, Power BI, SEMrush

Project Management:

Jira, Confluence, Trello

Design & Content Tools:

Figma, Canva, WordPress

Collaboration:

Slack, Microsoft Teams, Notion

Email & Campaigns:

Mailchimp, HubSpot Campaigns

Social Media:

LinkedIn Campaign Manager, Meta Ads Manager

What will make us fall in love with you as a candidate It will be a perfect match if…

You’re both

strategist and doer —you can craft the vision and make it happen.

You bring strong

SaaS and B2B marketing experience, ideally in Cloud or IT.

You love building brands that connect emotionally while driving measurable growth.

You’re fluent in

data‑driven decision‑making, balancing creativity with analytics.

You’re a

team builder —empathetic, inspiring, and demanding in equal measure.

You thrive in international, fast‑moving environments and enjoy cross‑functional collaboration.

You have excellent storytelling and communication skills in both

English and Spanish

(French is a plus).

Requirements that are important for us Please, only apply if you match these:

6–8 years of proven experience

as a Head of Marketing or similar role in a SaaS or technology company.

Proven expertise in

marketing automation tools

such as HubSpot or Salesforce.

Solid experience in

B2B and digital marketing strategies

(inbound, paid, performance, and brand).

Demonstrated success in

team management and leadership .

Strong analytical skills and understanding of key marketing KPIs.

Fluent in

Spanish and English

(French is a plus).

Hands‑on mindset — you’re not afraid to roll up your sleeves and execute.

#J-18808-Ljbffr

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