About the Company: Cumlaude Lab is a renowned global brand specializing in gynecological care, providing innovative and high-quality products that prioritize health and well-being. With a strong presence in various international markets, Cumlaude Lab has experienced impressive growth over the years, expanding its influence and market share in key regions across China, Latin America, and beyond. The brand continues to thrive by addressing the evolving needs of consumers and setting benchmarks in the global healthcare industry.
About the Role: Develop and implement international product marketing strategies, tailored to each market’s specific needs. Work closely with the Brand Business Developer to ensure aligned strategies and assist in the development of long-term brand growth initiatives. Provide close collaboration and training to local teams in new markets, ensuring smooth onboarding and effective marketing execution. Oversee budget management, forecast sales, and track product performance to ensure targets are met. Conduct market analysis to identify opportunities for product portfolio expansion and market penetration. Manage product life cycle from inception to launch, ensuring alignment with brand objectives and compliance with local regulations. Coordinate with regional teams to adapt global marketing strategies for local markets, ensuring brand consistency and impact.
Responsibilities:
· Develop and implement international product marketing strategies, tailored to each market’s specific needs.
· Demonstrate strong technical and scientific understanding of products, ensuring effective argumentation and positioning.
· Work closely with the Brand Business Developer to ensure aligned strategies and assist in the development of long-term brand growth initiatives.
· Provide close collaboration and training to local teams in new markets, ensuring smooth onboarding and effective marketing execution.
· Oversee budget management, forecast sales, and track product performance to ensure targets are met.
· Conduct market analysis to identify opportunities for product portfolio expansion and market penetration.
· Manage product life cycle from inception to launch, ensuring alignment with brand objectives and compliance with local regulations.
· Coordinate with regional teams to adapt global marketing strategies for local markets, ensuring brand consistency and impact.
Qualifications: Experience in gynecology, product management, and/or international marketing, ideally within the healthcare or pharmaceutical sectors. Fluency in English and Spanish is required; additional languages are a plus.
Required Skills:
· Strong leadership and cross-functional collaboration skills.
· Ability to work in a fast-paced, multicultural environment.
· Excellent analytical and problem-solving skills.
· Fluent in English and Spanish; additional languages are a plus.
· Strong communication and presentation skills.
· Willingness to travel internationally up to 30% of the time