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Product marketing manager

Barcelona
Gameloft Barcelona
Responsable marketing
Publicada el 9 mayo
Descripción

Overview As a leader in the development and publishing of mobile games, Gameloft has established itself as one of the top innovators in its field since 2000. Gameloft creates games for all digital platforms, two of which are featured in the "Top 10 Games by All-Time Worldwide Downloads" from App Annie. Gameloft operates its own established franchises such as Asphalt, Order & Chaos, Modern Combat and Dungeon Hunter and also partners with major rights holders including Universal, Illumination Entertainment, Disney, Marvel, Hasbro, Fox Digital Entertainment, Mattel and Ferrari. Gameloft distributes its games in over 100 countries and employs 4,600 people worldwide. Every month, 114 million unique users can be reached by advertisers in Gameloft games with Gameloft Advertising Solutions, a leading B2B offering dedicated to brands and agencies. Gameloft is a Vivendi company.We are looking for a passionate and driven Product Marketing Manager to join the team behind Disney Speedstorm.This is a highly collaborative and strategic role where you will help drive the execution of the game's yearly marketing plan, developing impactful campaigns and activations to support player engagement, retention, and growth. You will work closely with the Marketing Director, internal development teams, Disney stakeholders, and external partners to shape and execute creative marketing initiatives aligned with the game's strategy and brand identity.

Main Responsibilities Help shape the long-term brand strategy for Disney Speedstorm together with the Marketing DirectorDrive and execute marketing activations aligned with the game's objectives and KPIsDevelop creative marketing concepts and campaigns supported by data and performance insightsManage the creation of promotional assets such as trailers, screenshots, web assets, and store materialsCollaborate with Disney marketing teams to coordinate and support marketing activitiesIdentify and develop promotional opportunities with external partners and platformsWork closely with development teams to support marketing opportunities both inside and outside the gameAnalyze campaign performance and provide postmortem insights and recommendationsCollaborate with Community, ASO, UA, Press, and Market Insights teams to maximize campaign impact

Requirements 3+ years of experience in consumer marketing, ideally within gaming, entertainment, or online productsStrong passion for video games and gaming culture across multiple platformsExperience successfully launching and supporting products or campaignsExcellent English communication and copywriting skillsStrong analytical mindset with the ability to interpret KPIs and performance dataCreative thinker capable of developing innovative and realistic marketing initiativesStrong organizational and prioritization skills with the ability to work autonomouslyExcellent collaboration and stakeholder management abilities

Nice to have Knowledge of Disney and Pixar IPsExperience working with external partners, agencies, or platform holdersPrevious experience in mobile or live-service gamesFamiliarity with player engagement, retention, and monetization strategies

What we are looking for A proactive and creative marketer who enjoys building impactful campaignsSomeone data-driven who can combine creativity with business objectivesA collaborative team player passionate about games and entertainmentA self-starter comfortable working in a fast-paced and highly cross-functional environment

Why Join the World of Gameloft? Because you want to be part of an exceptional experience within a company that is constantly growing!Because you want to work with talented people who are industry pioneers!Because you want to be part of an international environment with daily contact with other countries & cultures!Because you want to work in an inclusive equal opportunity workplace!Or, just because you're looking for a great place to work!

Benefits Permanent contract, full-time job with excellent social benefits25 vacation days per yearPrivate medical health insuranceFlexible compensation with Ticket Restaurant CardFlexible work from home hybrid modelFree language coursesBirthday day off1 month of remote workMerit-based salary progression system and a competitive initial salary packageCareer-development opportunitiesExcellent local working conditions (office in the centre of Barcelona)Thursday afterwork beers

Additional information Please note that only selected candidates will be contacted and your CV will be saved in our files for a period of 6 months.Want to know more? Please visit our Website: www.gameloft.comIf the offer interests you, join the game!

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