Digital Launch Planning Intern
At adidas, our love for sport drives who we are and what we do. But just as a ball is more than leather and thread, and a show more than padding and plastic, we are bigger than our products. We don't just work to create faster shoes and lighter fabrics. We strive to help athletes everywhere perform their best. We believe that it's hard work inventing the future of sport, and that's why we love it; that when you push your limits, you make it possible for others to push theirs.
We believe that through Sport, we have the power to change lives.
JOIN OUR DIGITAL TEAM!
During the Digital Talent Program, you will be supported by one of the managers in your department. Your personalized development plan will be the result of collaborative work, ensuring that we meet your interests and expectations.
We are looking for energetic, inclusive team players who want to succeed in a dynamic and volatile work environment. Every day we work to improve, and we love to innovate.
Are you ready to try something new?
The Digital Launch Planning team.
As a Digital Launch Planning Intern, you will support the teams responsible for planning, structuring, and executing adidas’ global launch calendar. You will develop a deep understanding of digital mechanics (draws, queues, buy‑now), operational processes, product launch readiness, and cross‑functional collaboration.
This internship is ideal for someone passionate about digital, consumer experience, sneakers/streetwear culture, and operational excellence.
Areas of collaboration and Learning:
What you will learn
* End‑to‑end digital launch processes used globally at adidas.
* How different digital mechanics work and when to apply each.
* How Global and Market teams align for Hype/ Luxury launches.
* How a cross‑functional digital organization collaborates to deliver premium consumer experiences.
* Hands‑on experience with planning tools and seasonal linelists.
* Product management & strategy. Introduction to product roadmap and prioritization.
* Discovery techniques to understand customer needs and business problems.
* Work closely with analytics, design, and engineering.
What we are looking for:
* New graduates, with a focus on Computer Science, Business Administration or related topics.
* Curious about digital products and technology.
* Courageous team players and innovators.
* Excellent communication skills in Spanish and English (written/verbal) (C1 level).
What we offer:
* 6-month internship (scholarship agreement managed by adidas).
* Full-time (40 hours per week)
* Remunerated internship.
* You will join a multicultural team of talented, committed, and passionate professionals.
* Individual development, continuous learning, and an inspiring digital community.
* Sports environment.
* Benefits and discounts on adidas products.
KEY FACTS:
* Application Deadline: 6th February 2026
* Start date: February - March 2026 (Date TBC)
* Duration: 6 months
* Location: adidas Digital hub in Zaragoza (Spain)
APPLICATION: English CV needed!
Apply and take part in our recruitment process, our talent acquisition team will review it and get back to you as soon as possible.
If successful, we will invite you for a video interview by email.