Commercial General Manager – North of SpainThe Commercial General Manager leads the full commercial and operational strategy of the organization, with a strong emphasis on marketing, sales, and scalable business growth. A major responsibility is to steer mass marketing and performance marketing initiatives, ensuring the brand is well-positioned and demand generation is optimized across all channels.The role includes driving go-to-market strategies, adapting general initiatives to the local market, and ensuring alignment with central functional teams. The manager oversees large-scale tech-marketing operations and ensures data-driven decision-making to accelerate customer acquisition, retention, cross/upsell, and revenue performance.A key component of this role is leading a large, diverse organization of up to 300 employees, building and developing high-performing teams, and fostering a culture of innovation, collaboration, and continuous improvement.The General Manager is responsible for monitoring market trends, identifying business opportunities, and managing shared P&L; performance. Lead local marketing and sales strategy and execution, from branding and customer acquisition to retention, cross-selling, and up-selling.Operational Management: Oversee all localization efforts to adapt the go-to-market approach to local requirements. Collaborate with central teams to leverage group resources and develop the local brand. Coordinate and prioritize projects and initiatives in collaboration with relevant departments.Build and manage a high-performing sales and marketing team to drive company growth. Financial Management: Assume shared profit and loss (P&L;) responsibility for the local brand. Monitor and analyze key financial figures and performance indicators. Fluent in both Spanish and English.Willing to be based in Logroño for a minimum of 3 days per week.A minimum of 10 years of experience in leadership positions, preferably in a fast-paced, agile, hyper-growth tech-related environment.Strong background in mass marketing and performance marketingA proven track record of successfully achieving significant sales, revenue, and EBITDA growth.Early career stages in consulting / ex consultantA Bachelor’s degree in IT, Engineering, Data and Computer Science, Business Administration, Finance, or a related field. An MBA or similar postgraduate degree is advantageous.Profound technical knowledge and understanding, preferably in the area of domains, hosting, and cloud solutions.Soft Skills & Cultural FitKnowledge of domain, hosting, or cloud solutionsGerman language skills