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Marketing content specialist

Santander
Indefinido
Valid
Publicada el 19 diciembre
Descripción

If you like technology, innovative and diverse projects, your place is here. If you don't know us yet, we are a global technology provider offering a complete portfolio of solutions in ID & Digital Government, Banking & Payments, and Trusted Connectivity. With 65 years of global experience, we have built a solid legacy that continues to grow. Today, we are more than 4,000 employees across 16 countries, working together to build a more trustworthy and secure world.

Our Trusted Connectivity business unit delivers solutions for the Telecommunications and IoT markets, including SIM Cards, eSIMs, Subscription Management platforms, and secure connectivity services, ensuring interoperability and enabling secure connections between people, companies, and objects worldwide.

We are currently looking for a Content Marketing Specialist to join our Marketing team. This is a hands-on, execution-focused role, essential for scaling high-quality marketing content that supports Valid's positioning across Consumer and IoT connectivity markets .

Working closely with the Marketing Director and the Digital Marketing Specialist, this role translates defined positioning and Go-To-Market (GTM) priorities into clear, compelling, and reusable content assets that drive brand awareness, credibility, and commercial engagement in a lean and agile marketing organization.

Key Job Responsibilities

Content Creation & Execution (Core Responsibility)
Produce market-facing content aligned with GTM priorities, including:
Product and solution web pages
Brochures and datasheets
Case studies and customer success stories
White papers, guides, and technical explainers (eSIM, SGP.22/32, IoT, QoS, Entitlement)
Simplify complex technical concepts into clear, business-oriented messaging.
Ensure consistency of tone, messaging, and terminology across all content assets.

Sales Enablement
Develop and maintain sales enablement materials such as:
Presentations and pitch decks
One-pagers and battlecards
FAQs and solution overviews
Adapt content for different segments (MNOs, OEMs, IoT Service Providers) in collaboration with Sales and Product teams.
Support regional sales teams with tailored content when required.

Campaign & Digital Marketing Support
Collaborate with the Digital Marketing Specialist to:
Adapt core content into campaign-ready assets (landing pages, emails, ads).
Support quarterly thematic campaigns with consistent messaging.
Ensure content aligns with SEO and demand generation needs.
Repurpose long-form content into multiple formats to maximize reach and reuse.

Partners, Press Release ( PR) & Analyst Content Support
Draft content to support:
Partner co-marketing initiatives (joint webinars, articles, landing pages).
Press releases and supporting PR materials (under Marketing Director approval).
Analyst briefing documents, company profiles, and vendor questionnaires.
Ensure all external-facing materials reinforce Valid's positioning as a digital, platform-driven provider .

Event Content & Marketing Operations Support
Prepare content for events and industry participation, including:
Booth messaging and collateral
Event-specific presentations and one-pagers
Pre- and post-event content support
Maintain an organized content repository with version control and up-to-date materials.
Support content calendars and basic content workflows.

What We Are Looking For:
Bachelor's degree in Marketing, Commercial/Business Studies and/or advertising. An MBA or Master's degree will be considered a plus.
4–8 years of experience in B2B content marketing (technology, telecom, IoT, or SaaS preferred).
Strong writing and editing skills in English ; Spanish is a plus.
Proven ability to translate complex technical concepts into clear, commercially focused content.
Experience producing GTM and sales enablement materials.
Familiarity with digital marketing concepts (SEO, campaigns, lead journeys).
Comfortable working in a lean, fast-paced, and agile environment .
Highly organized, execution-driven, and detail-oriented mindset.
Availability to travel on an occasional basis.

What Do We Offer?
Join Valid and work on innovative, global technology projects within multicultural and multidisciplinary teams.
Flexibility : flexible working hours and remote work options to support work-life balance.
Well-being first : private medical insurance and life insurance.
Need a break? Enjoy our on-site cafeteria and employee spaces.
Be part of a company that values continuous learning, collaboration, and growth .

Our Culture
At Valid, we foster an inclusive, diverse, and innovative environment where everyone can thrive. We are committed to equal opportunities and non-discrimination based on sex, age, race, sexual orientation, religion, education, social background, culture, or disability.
People are at the heart of our culture. Trust, transparency, and teamwork are the foundations of our success.

Join this great team and be part of our story!

If you believe this opportunity is a good fit for you, please apply through LinkedIn or send your application to hrtalent@valid.com .

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