About the Company: As one of the world's largest integrated pulp and paper companies, with over 100,000 employees worldwide, APP delivers quality products to more than 150 countries through world-class manufacturing and a robust international sales network.
APP Group is seeking a Sales Manager – Brand Owners & Strategic Accounts to develop and grow long-term partnerships with brand owners in the food and consumer packaging sectors across Spain.
We welcome candidates from commercial sales, customer development, or strategic procurement backgrounds who have deep experience in Paperboard or Packaging categories and strong exposure to supplier–customer negotiations.
Develop and manage senior relationships with brand owners in food, beverage, and consumer packaging
Act as the primary commercial interface for assigned strategic accounts
Lead commercial discussions and negotiations including pricing models, volume commitments, and long-term agreements
Translate brand owner priorities (cost, quality, sustainability, supply security) into commercial solutions
Provide market insights on paperboard, packaging, and commodity trends
5+ years of experience in paperboard, packaging, pulp & paper, or related industries
Sales, customer development, or key account management OR
Proven involvement in contract negotiations, supplier management, or commercial decision-making
Commercial mindset with interest in revenue growth and customer development
Familiarity with Spain food packaging market and requirements, quality standards, and sustainability topics
Understanding of how brand owners evaluate and select strategic suppliers
Fluent Spanish required
Strong English required
Join a global leader committed to innovation, performance, and sustainability. Learn more about our Sustainability Roadmap Vision 2030 and be part of a team shaping the future of sustainable fibre-based packaging.
Apply now to become a key contributor to our European commercial growth and help deliver next-generation packaging solutions.
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