Playitas Resort, the leading sports resort in Europe, offers more than 30 different sports and fitness activities for everyone who wants to get fit, stay fit or prepare for a sports event. Located in a picturesque bay next to the fishing village of Las Playitas on the beach, the resort offers its guests state-of-the-art facilities such as a heated Olympic pool, a bike centre equipped with the latest road bikes and mountain bikes, 5 tennis courts, 4 padel courts, 2 multicourts, a climbing wall with 5 levels of difficulty, a boxing ring, indoor hall, a 700m² gym, open air fitness park and an 18-hole golf course.
Passionate about hospitality, sports, and commercial growth? Join our team and make an impact! We are looking for a motivated and proactive Assistant Marketing Manager to support and implement sales and marketing strategies with a strong focus on the hospitality and sports tourism sectors. This role is ideal for a commercially driven professional who enjoys building client relationships, and is eager to grow brand visibility and revenue in both domestic and international markets.
Your responsibilities
MARKETING
* Plan, execute, and monitor marketing campaigns aimed at leisure travelers, corporate clients, and sports organizations
* Support the management of social media platforms and create engaging content to promote the resorts’ offerings and facilities
* Conduct market and competitor analysis to propose innovative actions and positioning strategies
* Create, update, and manage content for online and offline platforms
* Oversee the sourcing and management of merchandise and branded materials
* Coordinate and supervise corporate photo and video shoots
* Ensure brand consistency across all marketing materials and communication channels
* Collaborate with internal teams to develop promotional campaigns and event-related communications
* Lead the Playitas Nature team, including implementation and follow-up of yearly objectives
* Coordinate the Travelife sustainability certification process
SALES & BUSINESS DEVELOPMENT
* Identify and engage potential B2B clients such as corporate groups, travel agencies, sports federations, and event planners
* Support the creation of customized proposals and packages for events, retreats, camps, and group bookings.
* Maintain a structured sales pipeline and conduct regular follow-ups with leads and partners
* Represent the resort at tourism fairs, industry workshops, and networking events to drive lead generation
* Work closely with the reservations and operations teams to ensure seamless delivery of group bookings
* Monitor and analyze market trends to identify opportunities for sales growth and positioning
* Promote cross-selling and upselling opportunities to maximize guest revenue and satisfaction
Requirements
* Degree in Marketing, Business, Tourism, or a related field
* Minimum of 2 years of experience in sales, marketing, and/or commercial roles, ideally within the hospitality or tourism industry
* Strong commercial acumen and a customer-centric mindset.
* Excellent verbal and written communication skills
* Availability to travel and to work flexible schedules based on business needs
* Fluent in English (mandatory); German highly valued; Spanish or other European languages are a plus
* Confident in managing social media platforms and familiar with digital marketing tools and trends
* Knowledge of SEO, SEM, Google Analytics, and Email Marketing.
* Proficient with design and content tools (e.g., Adobe Suite, Canva, CapCut).
* Highly organized, with strong multitasking abilities and a proactive, team-oriented attitude.
* Affinity for sports and active lifestyle is a plus.
If you are the ideal person for this job and a sports enthusiast, send your CV to !