Company Description
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The Business Journal, a division of Pacific Publishing Group, Inc., is a multi-title publishing and events-management company located in the Central San Joaquin Valley. Founded in 1886, Pacific Publishing produces an award-winning newspaper, The Business Journal, alongside consumer magazines, directories, and custom publications. Known for its in-depth reporting and exclusive insights, The Business Journal provides readers with critical news that guides important business decisions and uncovers new opportunities.
Role Description
This is a full‑time on‑site role for a Sales and Marketing Specialist based in Fresno. The Sales and Marketing Specialist will be responsible for developing and executing marketing plans, managing and nurturing client relationships, conducting market research, and analyzing sales data. The specialist will attend client meetings, deliver presentations, and identify potential sales opportunities. xpzdshu This role also involves collaborating with the editorial team to align marketing efforts with content strategies.
Qualifications
Marketing strategy development and execution skills
Client relationship management and sales skills
Market research and data analysis skills
Proficiency in digital marketing tools and techniques
Strong communication and presentation skills
Ability to work independently and as part of a team
Previous experience in publishing or media industries is a plus
Bachelor's degree in Marketing, Business, Communications, or related field
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