Job Description
This role involves crafting and executing marketing strategies to elevate the company's brand visibility and reputation.
Key Responsibilities:
* Conduct market research to identify emerging trends, opportunities, and challenges in the renewable energy sector.
* Stay updated on industry developments, competitor activities, and regulatory changes to inform the company's business strategy.
* Develop and execute comprehensive marketing plans to promote the company's products and services.
* Lead public relations efforts, including media outreach, press releases, and content creation to boost brand awareness and engagement.
* Build and nurture relationships with key stakeholders to foster long-term business cooperation.
* Plan and manage the company's participation in major industry events and exhibitions, ensuring their success.
* Collaborate with cross-functional teams to align marketing initiatives with the company's business goals and maintain consistent messaging.
Requirements:
* Bachelor's degree in Marketing, Business Administration, Energy, or related field. A Master's degree is a plus.
* Experience in marketing or business development in the renewable energy or sustainability sectors.
* Strong communication skills in English, both written and spoken; proficiency in additional European languages is advantageous.
* Willingness to travel frequently.
* Proficiency in digital marketing tools and platforms.
About Us:
Taylor Hopkinson have partnered with a global leader in clean energy, spanning generation, storage, and software.
Regional Expertise:
The ideal candidate will have expertise in the renewable energy sector and experience managing marketing activities on a regional scale.