Experteer Overview As European Brand Manager for PPE in the Orthopaedic Instruments division, you will define the pan-European brand strategy and drive portfolio growth. You will collaborate with countries, functions and senior stakeholders to shape direction and ensure execution across Europe. You will lead market assessments, support launches, and develop scalable marketing and education initiatives. This role offers high visibility and cross-functional impact across Europe, with travel ~40%.Compensaciones / Beneficios - Define and lead the European brand strategy aligned with global direction - Deliver annual and long-range plans to drive growth, profitability, and market share - Lead market assessments to identify future expansion opportunities and support product launches - Develop scalable marketing campaigns, tools, and assets for local market activation - Drive product lifecycle management (launches, optimization, phase-out) - Forecast demand with country leadership and align with supply chain - Monitor performance and take data-driven actions to improve results - Act as the central point of contact for local marketing and sales teams across Europe - Build relationships with key opinion leaders and customers - Collaborate cross-functionally (Marketing, Sales, Supply Chain, Education, R&D) - Shape and deliver European customer engagement initiatives (events, congresses, hands-on programs) - Partner with Education team to define and implement training strategies - Drive internal and external brand awareness and value perception - Contribute to new product development, line extensions, and M&A initiatives - Support portfolio evolution in line with strategyResponsabilidades - 8+ years of professional experience - 5+ years in medical devices, marketing, or commercial roles - Experience working across multiple European markets - Bachelor's degree - MBA is a plus - Fluent in English;
additional European languages are a plusRequisitos principales - Competitive salary and bonus package - Flexible working location within Europe - Strong cross-functional exposure - Travel opportunities (~40%) - High-visibility role - Ambitious growth objectives