Senior Influencer Marketing Specialist – SAMY Iberia SAMY is a leading global social first agency. We activate end‑to‑end media strategies, connecting with audiences in the most integrated and effective ways to solve key business challenges and make brands matter. We create relevance for blue‑chip brands such as L’Oréal, The North Face, Diageo, Microsoft, and Samsung. This role offers a general scope with exciting clients and industry‑shaping projects. As a Senior Account Manager, Influencer Marketing Specialist for L’Oréal at Samy Alliance, you will take a leadership role in managing and strategizing influencer campaigns and activations. Your expertise will guide strategic insights and creative solutions to meet campaign briefs, leveraging deep knowledge of social media trends, influencer marketing, and problem‑solving abilities. Influencer Selection and Management: Identify and select the best influencer profiles, create detailed content calendars, and ensure content meets high‑quality standards and requirements. Campaign Performance Oversight: Supervise daily campaign performance and make strategic adjustments to maximize results. Provide leadership and support during events and brand activations, ensuring seamless coordination between influencers and the brand. Partner closely with the booking and data teams to innovate negotiation strategies, identify market trends, and generate comprehensive post‑campaign reports. Results Analysis and Reporting: Aggregate influencer results, develop insights, and identify valuable opportunities for the client, working with the data team for enhanced social listening perspectives. Legal and Financial Management: Oversee all legal and financial matters related to assigned brands, ensuring compliance and efficiency. Continuously identify and propose improvements in the workflow between the brand, agency, and influencers. 4–5 years of experience in influencer marketing or a related field, with a proven track record of strategic campaign management. ~ Advanced social media knowledge, deep understanding of influencer marketing trends, and high proficiency in Excel. ~ Comprehensive understanding of social media trends and the Spanish influencer landscape. ~ Mid‑Senior level Full‑time Marketing and Sales Industries: Advertising Services #