(cpfr) commercial strategy & execution

The Company
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Birdman is on a roll! We're a fast-growing plant-based food company, dedicated to making healthier, sustainable, and cruelty-free food choices a breeze. With our mouthwatering and nourishing plant-based products, we're winning over the hearts (and taste buds) of customers everywhere. Get ready, because the global plant-based revolution is just getting started and it's going to be epic! We're on the lookout for the absolute best talent to help us fulfill our promise, expand our reach, and have a massive impact on the planet and people's lives. Join us and let's create some plant-powered magic together!
The Role
We are looking for a
CPFR Specialist
to lead collaborative planning, forecasting, and replenishment processes with our key retail partners. This role is critical to ensuring high product availability (Instock), optimal inventory levels, and strong execution across the Modern Trade channel.
You will act as the technical and analytical link between Sales, Supply Chain, and our retail partners, translating sell-out data into actionable replenishment and forecasting decisions that protect service levels, margins, and promotional ROI.
Your Mission
Your mission is to align
consumer demand (Sell-Out)
with
Birdman’s supply and production planning, ensuring excellent on-shelf availability while minimizing lost sales, overstocks, and operational inefficiencies.
What You’ll Do
Lead
collaborative planning, forecasting, and replenishment
processes with key retail partners to ensure optimal product availability.
Monitor and optimize
inventory levels, instock performance, and fill rate, identifying risks of out-of-stocks or overstocks.
Analyze
sell-out data and retailer portals
to identify root causes of availability issues and propose corrective actions.
Support
promotional planning and post-event analysis
to maximize service level and promotional ROI.
Act as the
link between Sales, Supply Chain, and Operations, aligning demand with production and replenishment plans.
Identify operational risks that may impact service, margins, or deductions, working cross-functionally to resolve them.
Education
Bachelor’s degree in Industrial Engineering, Business Administration, Finance, or related fields.
APICS or Supply Chain certifications are a plus.
Technical Skills
Power BI, Power Query, DAX, advanced Excel
Bonus: SQL, Python, Zapier, VBA
Familiarity with ERP/Retail systems (SAP, Retail Link, DSPs, SAI)
Experience
5–8 years of total experience, with
3–5 years
in CPFR, Demand Planning, or operational KAM roles within
CPG/FMCG .
Strong experience working with retail chain portals and Modern Trade operations.
Ability to translate operational metrics into commercial and financial impact.
Mindset & Culture Fit
Ownership: you solve problems instead of reporting them.
Bias for action: you move fast with what you have.
Think big: you simplify and scale.
High standards: you only deliver work you’re proud of.
Learn & be curious: you always look for better tools, better logic, and better questions.
Bonus Points If
Experience participating in S&OP processes.
Strong understanding of promotional ROI and inventory risk management.
Experience in fast-paced CPG or high-growth environments.
Ready to join a team that works fast, thinks big and builds with purpose? xhfqzwm
Be part of Birdman’s next stage of growth.
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