Overview
SEO Digital Marketing Manager - Italian Market - Barcelona
About
We are papernest
Our ambition? To be the one and only platform to manage all the subscriptions with one single click. Since our launch in 2015 we haven’t stopped growing: we are now more than 800 employees, 1.5 million users, and we work in 3 European markets and have offices in Paris, Reims, Barcelona and Warsaw. We are convinced that all great success comes first and foremost from a great team!
Your Future Missions
* Develop a long-term organic growth strategy that increases revenue and profitability tenfold through non-paid channels;
* Identify and analyze market opportunities using internal and external data to prioritize high-impact actions;
* Design tactical roadmaps to guide the team in alignment with the company’s global objectives;
* Monitor and analyze KPIs related to organic acquisition (traffic, conversion rate, retention) and adjust strategies accordingly;
* Use quantitative and qualitative analyses to generate insights and optimize actions based on results;
* Conduct regular performance audits to identify areas for improvement, growth opportunities, or potential bottlenecks;
* Lead the SEO and marketing team (around 4-5 people), ensuring the implementation of best SEO practices and the effective execution of projects;
* Coordinate cross-functional projects with internal teams (product, marketing, data, etc.), ensuring alignment with strategic priorities;
* Drive internal change by developing new processes and methods to enhance operational efficiency related to organic growth efforts;
* Explore and implement new growth levers (new markets, partnerships, product optimizations) based on insights and market opportunities.
Your Profile
* We value experience in scale-up / startup; if you have at least 3 years in SEO / Organic acquisition it’s a great match. If not, we value a demanding, fast-paced and structured environment like top-tier consulting.
* You are proficient in data analysis and can translate insights into actionable recommendations to guide strategic decisions.
* While you don’t need specific expertise in digital marketing or SEO, you have a strong interest in managing complex projects and collaborating with specialists in these fields.
* You have proven experience in leading teams and can unite and motivate a multidisciplinary team.
* You are fluent in both Italian and English.
What We Offer
* Thrive in an international and inclusive environment: many nationalities; flexible language use in the workplace.
* Compensation: plan for Subscription Warrants for Company Creators (BSPCE) per company regulations, plus a Pluxee card for tax optimization across services.
* Benefits: home insurance, green electricity and gas deals.
* Health: medical insurance through Alan or Sanitas with up to 50% coverage after 6 months.
* Meals & partnerships: healthy breakfast every Tuesday and partnerships with services in Barcelona.
* Training: ongoing training tailored to goals (technical, language, managerial).
* Career Development: opportunities to grow and pursue professional ambitions.
* Remote Work: 2 days per week remote.
Hiring Process
* 1st call with a member of the Talent Acquisition team;
* Interview with Giacomo, your future manager;
* Business Case;
* Final interview with Giacomo for the business case presentation.
Additional Information
* Contract Type: Full-Time
* Location: Barcelona
* Possible partial remote
We particularly encourage applications from women. Parity and diversity are essential assets to our success.
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