Who We Are
Vistaprint is seeking a strategic leader to join our Global Email Marketing team, overseeing email programs in the German and Dutch markets. The team manages campaign and customer strategies across 16 markets in North America and Europe, aiming to boost customer engagement, incentivize purchases, and enhance long-term customer value. Collaborating with Creative, Go to Market, and Analytics teams, the Global Email Team implements strategies, monitors performance, and optimizes actions.
What You Will Do
1. Oversee email marketing plans for Germany and the Netherlands, providing strategic input to meet business goals and financial targets.
2. Manage KPIs and optimize campaigns, reporting weekly results to stakeholders.
3. Contribute innovative ideas to develop strategic channel roadmaps.
4. Partner with creative and Go to Market teams to align campaign concepts with platform goals and best practices.
5. Design, execute, and analyze A/B and multivariate tests across offers, creative, and segmentation.
6. Collaborate with global teams across marketing, creative, content, and analytics to ensure campaign success.
7. Develop new processes to improve workflow and deliver value to customers efficiently.
Your Qualifications
* Strategic leader with excellent communication skills and executive presence.
* Adaptable, collaborative, and results-oriented with strong attention to detail.
* Experience in creating clarity and managing multiple initiatives.
* Passionate about team collaboration and delivering outstanding results.
* Ability to analyze data to inform strategy and decision-making.
* 3+ years in strategic channel marketing.
* Bachelor's degree in marketing, business, economics, or related field.
Nice To Have
* Experience with agile or scrum methodologies.
* Experience with forecasting and analytical tools like Looker.
Why You'll Love Working Here
We are a Remote-First, inclusive community that values growth and the Vista Behaviors that define our culture.
About Us
VistaPrint partners with millions of small businesses worldwide, offering design and marketing solutions to help them succeed in physical and digital spaces.
Commitment to Diversity, Equity, & Inclusion
We celebrate diversity and foster an inclusive environment where everyone can thrive and contribute their unique perspectives.
Equal Opportunity Employer
We consider all qualified candidates without discrimination based on race, gender, age, or other protected characteristics, striving to do more than the law requires.
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