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Business Development Consultant at Timup (an Inveready Partner)
About the Role
We are looking for a Digital Analytics & CRO Specialist (bilingual english/spanish ) to drive data-informed strategies that boost digital performance and conversion. You’ll manage GA4 configurations, lead A/B testing, and collaborate with cross-functional teams to uncover and implement optimization opportunities.
Key Responsibilities
* GA4 Configuration & Data Management
Implement and maintain advanced GA4 setups, ensuring accurate tracking, data cleansing.
* Conversion Optimization (CRO)
Design and run A/B and multivariate tests using tools like VWO, Optimizely, AB Tasty or similar. Analyze test results to improve conversion rates and user experience.
* Insights & Reporting
Create strategic dashboards (Looker Studio) and reports to track KPIs and support data-driven decisions across departments.
* Data Analysis & Strategy
Analyze conversion funnels and user behavior to identify friction points and opportunities. Consolidate insights across SEO, ads, CRM, and analytics to inform strategy.
Work closely with consulting, sales, and client teams. Translate complex data into clear recommendations and prioritize initiatives based on business impact.
* Client Engagement
Maintain continuous communication with clients to share insights, test results, and performance improvements.
Required Skills & Experience
* 3+ years in digital analytics and CRO (agency/freelance background preferred)
* Advanced GA4 configuration and monitoring
* Proficiency in Google Tag Manager, Excel/Google Sheets, Looker Studio
* Experience with CRO tools (VWO, Optimizely, AB Tasty, etc.)
* High level of English (C2) and fluent Spanish
* Strong communication and stakeholder management skills
* Experience in SaaS, B2B lead generation, or e-commerce
* Holistic digital marketing understanding (SEO, Ads, CRM, etc.)
* Familiarity with CRM (HubSpot,Salesforce,etc)
* Understanding of CMS platforms (WordPress, Shopify, No Code)
Nice-to-Have Skills
* Experience with Adobe Analytics and Universal Analytics
* Advanced statistical analysis and knowledge of Tableau or Power BI
* Exposure to Hotjar, Clarity, or similar tools
* Understanding of CMS platforms (WordPress, Shopify, No Code)
* Opportunities for professional development and career growth.
* Collaborative and dynamic international work environment.
Seniority level
Seniority level
Executive
* Seniority level
Executive
Employment type
Employment type
Full-time
* Employment type
Full-time
Job function
Job function
Marketing, Analyst, and Information Technology
* Job function
Marketing, Analyst, and Information Technology
* Industries
Marketing Services and Business Consulting and Services
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