Overview
La siguiente información tiene como objetivo proporcionar a los posibles candidatos una mejor comprensión de los requisitos para este puesto.
Publishing Producer role at Appodeal, Inc. Appodeal is a dynamic US-based product company with a global presence. We have offices in Warsaw, Barcelona and Virginia along with remote team members located around the world. Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.
Why Appodeal
At Appodeal, we're more than just a company—we're a team united by a common mission: to help every person discover and grow their talents. We take pride in our cutting-edge product and our internationally dispersed team of talented professionals. Here\'s what we value, and what we hope you do too:
Continuous Learning and Growth:
We are passionate about learning, growing personally, and building rewarding careers.
Making an Impact:
We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.
Solving Exciting Challenges:
We tackle complex problems every day, supported by a team of world-class professionals and mentors.
Enjoying the Journey:
We believe in having fun while working toward our goals.
About Appodeal Publishing
Appodeal Publishing is a fast-growing division of Appodeal, focused on helping mobile game developers launch and scale games with strong market potential.
We\'re not a service — we\'re a strategic product partner. We provide UA, monetization, funding, analytics, and creative support, tailored to each game\'s unique needs.
We work across genres (not just hyper-casual), and we\'re building a lean, high-impact publishing team in Europe — where product quality, game feel, and creative thinking come first.
Your Role
As a Publishing Producer, you\'ll act as the product owner for a portfolio of external mobile games. This is not a task manager role — it\'s a hands-on, cross-functional leadership role focused on helping each game reach its market potential. You\'ll collaborate with developers to shape gameplay, retention, monetization, and FTUE; drive test plans and iterations; and lead games from initial build through launch and scale. You\'ll work closely with internal UA, Creative, and Tech teams — and play a central role in improving the game itself, not just managing timelines.
Your Responsibilities
Product & Project Ownership
Own and manage the lifecycle of each game — from pitch to post-launch
Define testing plans, success KPIs, timelines, and priorities
Coordinate with developers and internal teams to keep projects on track
Proactively assess risks, delays, and performance issues
Game Quality & Product Thinking
Evaluate and improve gameplay loops, FTUE, UX, progression, and monetization
Identify weak points in player experience and retention
Turn high-level problems into testable, actionable solutions
Design and prioritize features, updates, and A/B tests that impact KPIs
Act as the product voice inside the publishing team
Cross-Team Communication & Alignment
Act as the bridge between developer and UA, Creative, Tech, and Ops
Align teams around build quality, creative strategy, and next steps
Maintain documentation: test logs, build feedback, feature roadmaps
Support creative testing (ad concepts, store assets, positioning)
Who You Are
Experienced: 3+ years in mobile F2P games (publisher, studio, or hybrid role), as a producer, product owner, or game designer.
Game design-savvy: You understand what makes a game fun and retainable. You can break down mechanics, systems, and pacing — and suggest ways to improve them.
Product-focused: You think in terms of retention, LTV, ARPU, CPI, ROAS — and how to improve them via product decisions.
Clear communicator: You can explain complexity simply and drive collaboration across diverse stakeholders.
Analytical: You use data to inform hypotheses and prioritize work.
Hands-on: You proactively solve problems, keep momentum, and thrive in lean setups.
Spain-based: Ideally in or near Catalonia, with the ability to join our Barcelona office 1x/week when needed.
Why Join Appodeal Publishing?
Real Product Ownership: You\'re not just an managing games — you help shape what they become.
Impact: You\'ll work directly on games with growth potential and real user traction.
Lean & Agile Team: Small team, big outcomes. No bureaucracy, just clarity and collaboration.
Diverse Portfolio: We don\'t limit ourselves to one genre. We go where product potential leads us.
Growth Environment: You\'ll have freedom to contribute ideas, take ownership, and influence publishing strategy.
Let\'s build a smarter, leaner way to publish — and bring more great games to life. With an outstanding product and a mission that excites and inspires, Appodeal offers a unique opportunity to make an impact while being part of an amazing team. xqysrnh Join us and help shape the future of mobile app success!
Position Details
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Design, Art/Creative, and Information Technology
Industries: IT Services and IT Consulting
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