As a Traffic Manager at SP Corp, you'll be responsible for managing all aspects of our digital advertising campaigns, ensuring optimal performance and results across various platforms. You'll play a crucial role in driving traffic to our website, increasing brand visibility, and ultimately contributing to our company's success.
**Key Responsibilities**:
- Develop and implement digital advertising strategies to drive traffic and generate leads.
- Manage Google Ads campaigns, including keyword research, ad creation, and performance optimization.
- Utilize PrestaShop to manage e-commerce platform and optimize user experience.
- Monitor and analyze campaign performance metrics, adjusting strategies as needed to maximize ROI.
- Stay updated on industry trends and best practices in digital advertising and e-commerce.
- Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives.
- Manage social media advertising campaigns across various platforms.
**Qualifications**:
- Bachelor's degree in Marketing, Advertising, Business Administration, or related field.
- Proven experience as a Traffic Manager or similar role, preferably in an e-commerce environment.
- Proficiency in English is mandatory.
- Strong understanding of Google Ads, PrestaShop, and social media advertising platforms.
- Excellent analytical skills with the ability to interpret data and derive actionable insights.
- Creative thinker with a passion for digital marketing and staying ahead of industry trends.
- Exceptional communication and teamwork skills.
**Benefits**:
- Competitive salary
- Health insurance
- Retirement plan
- Adaptable work hours
- Opportunities for professional growth and development