Intracon Consulting is a 360o HR consultancy office made up of expert professionals in this field, with more than 10 years of experience with clients such as Hewlett-Packard (HP). The company is part of Intracon Spain, along with Intracon Marketing Solutions: a global agency that helps B2B companies achieve their goals with creative Marketing and Sales solutions.
We are looking for a Freelance Marketing Performance Analyst to join our team and provide support to Workforce Solutions Go-to-Market division of one of our main clients, the multinational technology company HP (Hewlett-Packard).
About the role:
Work model: Remote
Location: Sant Cugat del Vallès (Barcelona)
Project’s Length: Temporary collaboration.
Main responsibilities:
Reporting to the Manager of the unit, some of your main tasks will be:
Marketing Performance Analysis & Strategic Planning
* Analyze current marketing performance measurement models to identify improvement opportunities and enhance ROI visibility.
* Assist in investment planning by conducting thorough impact analyses and delivering clear, data-backed recommendations.
* Summarize complex findings, highlight limitations, and propose actionable solutions for senior stakeholders.
* Provide strategic support to executive forums with narratives, proof points, and marketing performance outcomes.
Performance Measurement Consistency & Advisory
* Serve as a trusted advisor to Market teams, guiding them on consistent reporting and performance measurement standards.
* Collaborate closely with Go-to-Market Line of Business leads to ensure transparent communication between Commercial and Market organizations.
* Promote and facilitate the sharing of best practices across markets.