This is a full-time on-site role located in San Sebastián de los Reyes (Madrid) for an AV Pro Channel specialist with extensive experience in product marketing and technical knowledge of AV cameras, streaming, and videoconferencing to develop positioning strategies, create technical and commercial content, and support digital campaign optimization. This role serves as the bridge between the product, sales and marketing teams, ensuring that our messaging is clear and effective for our target audience.
Understanding technologies - NDI, Dante- protocols -RTMP, RTSP, FreeD- and familiar with AV interfaces -USB,SDI, HDMI, Fiber- and software ecosystems.
Knowledge of the professional audiovisual industry .
Creating technical and commercial content (datasheets, whitepapers, comparisons, case studies).
Pricing & Commercial Strategy Analysis:
Optimizing pricing to enhance conversion rates and sales.
Analyzing trends in the audiovisual industry .
Optimizing marketing campaigns based on data insights.
Communication & Sales Support Skills:
Training sales teams on product specifications.
Providing customer support for product demos and testing, together with product specialists
Creating sales materials tailored to different distribution channels.
Bachelor’s Degree in Telecommunications or Electronics.
- Fluent in Spanish and English, with excellent verbal and written communication abilities.
- Skilled at conducting engaging and inspiring product demonstrations.
- Company Description
Laia transforms meetings and events into unforgettable experiences with advanced audiovisual solutions powered by artificial intelligence. Designed for users seeking professional quality, our solutions deliver crisp images and impeccable sound for video conferences and corporate productions. With features like automatic presenter tracking and seamless integration with platforms such as Zoom, Microsoft Teams, and Google Meet, Laia makes connecting, communicating, and standing out easier than ever.