The Global Marketing Communication Specialist (GMS) is responsible for designing, developing, and executing integrated marketing campaigns that leverage multiple tactics and channels to support key marketing programs and drive business objectives. This role encompasses all aspects of campaign project management, including tactic mix selection, budget management, performance tracking, and reporting. The GMS collaborates closely with the Global Marketing Program Manager to define campaign strategy and goals and works with various internal functions and external partners for campaign asset development and implementation.**Key Responsibilities**Translate content strategy into digital campaign journeys delivering against defined campaign goals. Orchestrate touchpoints along integrated marketing campaigns to deliver outstanding customer experience. Optimize channel mix to drive engagement in the defined target audience. Partner with Integral Marketing Program Managers to develop strategies for achieving goals and objectives defined in the campaign brief.3-5 years of marketing and/or marketingstrategy andcommunications experience Cross‑disciplinary marketing communications experience, with proven capability to plan and execute integrated, multi‑channel campaigns across the tactic mix - including demand generation, digital advertising, email and lifecycle communications, social media, PR, and direct marketing Proven ability to manage multiple, deadline‑driven projects in parallel, effectively navigating changing business needs and priorities while identifying pragmatic and compliant solutions to complex challenges. Demonstrated ability to work successfully in corporate environment and global organization.Ability to build strong working relationships across time zones and geographies. Proven vendor management experience, with the ability to lead external partners to deliver high‑quality outputs on time and within budget. Demonstrated capability to set clear expectations, manage scope and performance, and provide concise, constructive feedback to both internal teams and external agencies to ensure consistent results Demonstrated hands-on experience with a modern marketing technology stack (CRM, marketing automation/journey orchestration, CDP/audience activation, CMS/landing pages & tagging, and analytics/attribution), including integrations, testing/optimization, and privacy-compliant data practices.Knowledge of graphical software and html editors (Adobe Photoshop, Dreamweaver, InDesign, Illustrator)
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