Overview
ABOUT ABBOTT
Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.
WORKING AT ABBOTT
At Abbott, You Can Do Work That Matters, Grow, And Learn, Care For Yourself And Family, Be Your True Self And Live a Full Life. You Will Have Access To
Career development with an international company where you can grow the career you dream of.
A company named one of the most admired companies in the world by Fortune.
A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
POSITION : Customer Programs & Product Manager.
PURPOSE OF THE JOB
Development and successful implementation of annual marketing plans
Design and implement an education plan to fulfill strategic needs (external & internal).
Support sales force in achieving sales and market share in the county and individually for assigned products and achieve sales targets in the territory for assigned products
Drive implementation of Commercial Excellence processes related to Product launches and Accounts Tracking
Be part of the connection with CRM EMEA Marketing and Education Team.
ROLES & RESPONSIBILITIES
Support in the analysis of market situation and competition in the territory for assigned products
Support in the preparation of action plans and coordinate with management for assigned products
Prepare and deliver presentations for customers on assigned products
Prepare and deliver presentations for sales force on products updates, follow up promotion materials
Implement projects to assigned products
Ensure compliance with branding strategy
Identify training changes to meet customer needs.
Help sales to prepare tender product offering and pricing.
Implement marketing plan in country
Compliance with local and corporate policies and procedures
Close team work with EMEA marketing team
Participate in congresses, sales and marketing meetings both at international or local level.
Liaise with other areas of the organization to implement changes.
Maintain expert knowledge and consults on technical and clinical advancements.
Participate in congresses, sales and marketing meetings both at international or local level.
Conducts on-site education and supports establishment and maintenance of customer relations with healthcare professionals and organizations.
May provide technical expertise and troubleshooting to practitioners during clinical procedures / operations.
EDUCATION & COMPETENCIES
University degree, preferably in engineering / biology / medicine to be able to communicate product information.
Knowledge and skills :
Medical Device industry experience (preferable sales experience).
Computer and presentations skills.
Computer program literacy. Strong in Excel. Experience in Sales Tracking Tools & Softwares.
Fluent oral and written English language
Analytical skills.
Negotiation skills.
Team player.
Competences :
Demonstrated abilities in collaborating and working with the medical professionals.
Marketing competencies
Measures, tracking and budgets
Develops project budget under supervision of manager
Strong in developing metrics and tracking tools
Account targeting and tracking (strong Plan-Do-Review Process)
Experience in Customer Relationship Management tools is a plus
Forecasts
Gathers data for input and analysis and creates reports
Executes data analysis and creates reports
Creates basic forecasting models
Gathers assumptions from sales
Market Intelligence
Maintain and improve market tracking tools
Customer Segmentation
Commercial Excellence
Competitive intelligence coordination
Support to “Clinical Marketing”
Study results communication and promotion, working closely with Clinical Department
Plan development
Supports development of plan
Gathers information about customer, competitors and channels to use in marketing plans
Plan execution
Support executive of marketing initiatives for own product area, including owning a piece of the plan
Completes specific task to support the execution of the plan
Support plan execution, including owning a piece of the plan.
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