The EMEA Communications Manager plays a critical leadership role in accelerating regional growth by combining with best-in-class growth marketing execution. This role is responsible for translating commercial and product priorities into coherent, impactful communication and go-to-market plans across the region.
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The EMEA Communications Manager is responsible for developing and executing internal and external communication strategies that support the company's business objectives, brand positioning, and stakeholder engagement. The successful candidate will be an empathetic and highly effective facilitator/communicator, able to collaborate closely with Commercial Directors and Product Managers. Listen actively to stakeholders, convert commercial objectives into structured marketing and communication plans, and constructively challenge assumptions and activities where appropriate (e.G., As a good mediator he/she has to translate all regional/cluster ideas and goals into one coordinated Planasa communication strategy and marketing execution as a part of the company's overall priorities.
This position involve managing strategy and team members, often acting as a bridge between senior directors and staff specialists, a key enabler of the company's mid- to long-term growth plans across the EMEA region.
Convert commercial objectives into structured marketing and communication plans
Support the expansion of Planasa across EMEA aligned with general strategic objectives
Communication
· Develop and implement an EMEA communication strategy aligned with corporate and commercial priorities.
· Manage internal communications in close collaboration with the internal communication department to ensure employees are informed, engaged, and aligned with company objectives.
· Oversee external communications, including corporate messaging, web site, press releases, (social) media and media relations
· Ensure brand consistency across all communication materials and channels.
· Collaborate closely with Sales, Product Management, R&D;, HR, and Leadership teams to translate business goals into clear communication plans.
· Manage communication related to key initiatives, launches and events.
· Act as a trusted advisor to senior leadership on communication topics and messaging. xhfqzwm
Define and lead the EMEA events strategy as a core component of the growth marketing and communication plan
Transform events into strategic communication and demand-generation assets, aligned with brand positioning and sales priorities
Establish and deploy global event protocols to ensure consistency, scalability, and operational efficiency across the region
Continuously optimize the event portfolio using performance data and feedback
Guide the The communication and Marketing specialists, overseeing end-to-end delivery and ensuring cross-functional alignment with Sales, Product, and Communications
Manage agencies, suppliers, and internal teams to deliver high-quality experiences
Required academic training
~ Master degree in Marketing, International Business Management or Communications
Senior experience in Marketing communication roles (+/-10 years) within an EMEA context, ideally in agriculture or food
Executive-level communication and stakeholder management capabilities
Ability to influence and challenge senior stakeholders constructively
Data-driven decision-making mindset
Spanish & English Level C1-C2
Occasional evening and weekend work may be required to meet business needs
Hay opciones de teletrabajo/trabajo desde casa disponibles para este puesto.