The Country Manager France is responsible for driving the commercial success of the company in the French market. In addition to full ownership of local market performance, the role includes broader performance marketing responsibilities contributing to overall sales growth of Saal Digital including customer acquisition, and campaign execution across selected markets (beyond France).
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Market & Business Management (France)
Own and develop the French market strategy in line with company objectives
Identify and execute opportunities for business development and partnerships
Act as the main point of contact for all France-related business matters
Marketing & Growth Responsibilities (Cross-Market)
Support the planning and execution of marketing campaigns (online and offline)
Contribute to product launches, seasonal campaigns, and promotional initiatives
Coordinate with central marketing teams on brand positioning and messaging
Localize marketing content and ensure cultural and linguistic relevance
Analyze campaign performance and propose optimization measures
Support CRM, retention, and customer engagement initiatives
Contribute to performance marketing initiatives (e.g. paid media, SEO, partnerships)
Brand & Communication
Ensure consistent brand representation across all French channels
Drive local PR activities, influencer collaborations, and partnerships
Act as a brand ambassador for the company in France
Monitor customer feedback and ensure brand reputation management
Work closely xpzdshu with central marketing teams
Coordinate with product, design, and tech teams to reflect local market needs
Share best practices and insights from the French market with other regions
Track KPIs for market performance and marketing effectiveness
Use data insights to support decision-making and strategic planning
Strong understanding of the French consumer market, ideally in e-commerce or photo products
Experience in marketing, brand management, or growth roles
Native French and fluent in English