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As Marketing Manager Iberia, you will be responsible for developing and executing the assigned marketing plan for Spain and Portugal in line with company strategy to deliver the objectives. You will report into the Sr Marketing Manager of Iberia. You will be based in the Madrid office.
¿Qué harás en tu nuevo puesto?
As Marketing Manager Iberia you will translate and execute regional marketing plans to local expectation, drive brand awareness, doctor sign up and growth within OPEX budget including:
- Strategy Planning as part of the Annual Operational Plan
- Localize campaign, sales & educational material, etc
- Local Congress + exhibitions
- Implementation of media Planning including Digital
- OPEX Budget Management
- Campaign Management
- Partnering with sales team for quarterly tactics
- Proactively represent the country and our customers providing insights and analytics for new product & global strategy development
- Focusing on end-to-end excellence for the products and have the ability to see the big picture for opportunities
- Use analytics and insights (including campaign ROI, customer reimbursement and competition) to support execution of the marketing plan
- Support KOL network (speakers, top customers, mentors, institutions) & relationship maintenance to enhance plans execution
- Development of country market insights and analytics to successfully execute country market plans
- Drive + own communication as part of a multi-disciplinary team to drive and execute the marketing plan
- Identify and champion local growth opportunities in addition to the regional plan
- Cross functional coordination with Sales and finance teams to support business growth
- Work cross-functionally with the regional and local marketing team members; in developing an idea and gaining support from all stakeholders
- Train and educate country stakeholders on required aspects of brand + brand strategy including development of training collateral
- Utilize digital communication platforms to deliver plan
¿A quién buscamos (H/M/D)?
- Bachelor's degree or above, preferably in a marketing or business management related field
- Fluent in English and Spanish. Portuguese is considered a plus
- 4-6 years of relevant experience in Marketing with a focus on Brand & Performance based Marketing and/or Product Management
- Experience in Medical Devices would be an advantage, but we are equally open to profiles with relevant experience in B2B industries or prescriber-led marketing environments, particularly where sales are channelled through professional intermediaries
- Strategic Thinker & data driven mindset
- Excellent communication and presentation skills
- Highly Organized, results oriented and with sense of urgency
- Proactive mindset and able to work with autonomy
- Passionate, positive, and energetic and not afraid to roll-up your sleeves and get things done.
- Ability to lead and collaborate with cross functional groups.
- Expert in Powerpoint, Excel, Word, and overall computer organizational skills
- 20-30% of travel required. xpzdshu
¿Cuáles son tus beneficios?
- Competitive salary
- 10% variable
- Medical insurance
- No remote working allowed