Overview
Junior Digital Key Account Manager (E-commerce / D2C) – Murcia, Spain (Hybrid)
Ready to grow our digital footprint? The E-commerce Department at Hero Spain is on a mission: to deliver a seamless online shopping experience and ensure our products are just a click away. We are accelerating our online growth and are looking for a Junior Digital KAM to take the reins of our D2C business. If you are passionate about digital commerce, eager to own an e-commerce project end-to-end, and ready to grow within a collaborative environment, this is your opportunity.
You will be the pilot of Hero's own D2C E-commerce business; you will define and execute the commercial and activation strategy to hit our online sales targets. You will have the autonomy to define the roadmap and ensure the successful delivery of the sales plan.
Responsibilities
* Own day-to-day management of the Shopify platform, including keeping the product catalogue (pricing, promos) flawless and executing CRO & UX actions to optimize conversion and user experience.
* Drive Traffic & Performance by coordinating paid media campaigns with external agencies and tracking sales performance and KPIs. Analyze data to forecast results and propose corrective actions, staying up to date with market trends, competitors, and emerging e-commerce technologies.
* Shape the Brand Story by identifying and managing Content Creators aligned with the brand. Coordinate photoshoots and develop in-house content to enhance the digital shelf.
* Build Loyalty (CRM) by executing automation campaigns using Connectif. Manage and update content within automated workflows and monitor market actions to identify new automation and CRM opportunities.
* Analyze & Optimize by extracting, analyzing, and interpreting data from digital touchpoints and managing digital analytics tools (GA4 and Looker Studio) to prepare performance reports supporting smart decision-making.
Qualifications
* Educational Background: Bachelor\'s Degree in Marketing, Business Administration, Economics, or related fields. Postgraduate studies or specialized courses in Digital Marketing are required.
* Digital Skills: Proficiency in Office tools, Adobe Suite, and Canva. Interest in or knowledge of Shopify, Connectif, and Google Analytics 4 (GA4) is strongly preferred.
* Experience: Prior experience in Digital Marketing is valued. We seek a digital-minded candidate who understands the e-commerce landscape.
* Analytical: Data-driven with ability to extract insights from reports.
* Language Skills: Fluent in Spanish and at least B2 level in English.
Culture & Benefits
We are looking for a digital native with a strong learning mindset and a proactive attitude. Hybrid work model with a flexible schedule (early finish on Fridays, including summer months).
To apply, please send your CV and relevant documents to the provided contact.
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