Who We Are
Vistaprint is seeking a strategic leader for our Global Email Marketing team to oversee email programs in the German and Dutch markets. You will work with a team responsible for creating campaign and customer strategies across 16 markets in North America and Europe, aiming to increase customer engagement, incentivize purchases, and foster long-term customer value. Collaborating with our Creative, Go to Market, and Analytics teams, the Global Email Team implements these strategies and optimizes actions based on performance.
What You Will Do
1. Oversee email marketing plans for Germany and the Netherlands, providing strategic direction to meet business and financial objectives.
2. Manage KPIs, influence campaign strategies, and report weekly results to stakeholders.
3. Contribute innovative ideas to develop the strategic channel roadmap.
4. Partner with creative and Go to Market teams to align campaign concepts with platform goals and best practices.
5. Design, execute, and analyze A/B and multivariate tests across offers, creative, and segmentation.
6. Collaborate with global teams across marketing, creative, content, and analytics to ensure campaign success.
7. Develop new processes to improve workflows and deliver value to customers more efficiently.
Your Qualifications
* Strategic leader with excellent communication skills and executive presence.
* Ability to adapt, collaborate, and drive team alignment.
* Creative, results-oriented, with keen attention to detail.
* Experience in creating clarity from complex initiatives.
* Passionate about team collaboration and hands-on when needed.
* Proficient in data analysis to inform strategy.
* 3+ years in strategic channel marketing.
* Bachelor’s degree in marketing, business, economics, or related field.
Nice to Have
* Experience with agile or scrum methodologies.
* Experience with forecasting and analytical tools like Looker.
Why You'll Love Working Here
We are a remote-first, inclusive community experiencing growth, with strong cultural values exemplified by our Vista Behaviors.
About Us
VistaPrint partners with small businesses worldwide, providing design and marketing solutions to enhance their presence both online and offline. We aim to make marketing and design accessible to all small business owners.
Commitment to Diversity, Equity, & Inclusion
We celebrate diversity and strive to create an inclusive environment that fosters fairness, respect, and belonging.
Equal Opportunity Employer
We consider all qualified candidates without discrimination based on race, gender, age, or other protected categories, and often go beyond legal requirements to promote equality.
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