The Ecommerce Trading Director – Iberia is a senior, commercially driven leader responsible for driving ecommerce performance across a portfolio of merchandise partners within the Iberian region.
This role acts as the strategic and operational bridge between Legends and our regional merchandise partners, ensuring alignment across trading, merchandising, marketing, and digital execution. The core objective is to deliver profitable, high- performing ecommerce programs by partnering closely with buying, merchandising, and marketing teams to optimize assortment, inventory flow, campaign activation, and digital execution tailored to the Iberian market.
The role requires strong commercial acumen, regional market expertise, and the ability to influence stakeholders across partner organizations. Through data-led insights, structured performance governance, and best practice implementation, the Ecommerce Trading Director will ensure partners maximize conversion, revenue, and customer lifetime value across their official ecommerce channels.
A key deliverable is driving trading excellence across Iberia — aligning merchandising strategy, campaign execution, and digital optimization to unlock sustainable regional growth.
WHAT WE CAN we excel at creating unforgettable experiences, and we want our People to enjoy the same of care. That’s why we reward your dedication with benefits that ³ · ·V- ^, ˛
1. ● a pension scheme with Generali so your future is just as bright as ˛ a flexible hybrid work setting giving you up to 52 days a year to work from · — Regional Strategy & Commercial Lead the ecommerce trading strategy across the Iberian partner Own delivery against regional revenue, margin, conversion, and AOV Serve as the senior commercial escalation point for Iberian Conduct structured business reviews, providing insights, growth plans, and risk mitigation Merchandising & Inventory Partner closely with buying and merchandising teams to influence assortment planning, launch strategy, pricing, and sell-through performance.Provide analytics-driven recommendations to optimize stock depth, lifecycle management, and campaign Ensure regional campaign calendars align with product availability and commercial Maintain best-in-class on-site merchandising standards across all Iberian Trading Optimization & Performance Drive growth through continual optimization of traffic, conversion rate, AOV, and Lead structured experimentation and A/B testing initiatives to improve Identify funnel friction and partner with UX and development teams to enhance customer Ensure effective utilization of ecommerce platforms and third-party Marketing & Channel Align with regional marketing teams across CRM, PPC, SEO, Affiliates, Display, and Paid Social to ensure cohesive commercial execution.Provide commercial input into campaign planning and promotional Monitor marketing efficiency and contribution to regional revenue and margin Coordinate with internal ecommerce, design, development, and operations teams to ensure seamless regional Influence roadmap priorities to support Iberian trading Lead change initiatives to evolve the regional ecommerce offering in line with market Report performance, risks, and opportunities to senior Team Coach and develop a team of account managers supporting Iberian Set KPIs aligned to regional commercial Foster a performance-driven, data-led culture within the QUALIFICATIONS s Minimum 10 years’ experience operating retail ecommerce businesses, preferably within sports or Strong understanding of Iberian ecommerce market Proven experience driving revenue growth and margin improvement within a regional ecommerce Advanced knowledge of analytics platforms, ecommerce technologies, and trading Strong understanding of A/B testing, experimentation frameworks, and performance Solid grasp of inventory management, OTB processes, and product lifecycle Excellent stakeholder management and influencing Strong written and verbal communication skills (Spanish and English highly Highly organized with strong project management Advanced proficiency in Microsoft Excel and Willingness to travel regionally and work flexibly as business needs