Overview
What if your next playground was transforming a massive Personal Brand ecosystem into a global, iconic Company Brand? We’re not looking for a "+Social Media Manager" to follow a calendar. We’re looking for a Creative Director (Brand & Content). You will have the freedom to propose bold, unconventional concepts and the resources to bring them to life immediately. You will bridge the gap between David Laroche’s personal influence and Paradox’s institutional power, orchestrating a complex dual-strategy: scaling a personal brand while building a standalone Company Brand that outlasts its founder.
This is a full-time position, carried out remotely or from our offices in Dubai or Lisbon. French and English fluency is required.
Your Mission
Transform a "Personal Brand" into a "Top-Tier Media". You lead the Content Factory not by administrative management, but by creative authority. Your goal is to produce content that is so good, unique, and aligned with our values that it makes our competitors look outdated.
Responsibilities
* Architect the "Dual-Brand" Strategy and build a symbiotic strategy where David Laroche’s personal brand and Paradox’s company brand reinforce each other without cannibalization.
* Propose radical new formats (documentaries, reality shows, conceptual shorts) that shatter the boring codes of the Self-Help industry.
* Define distinct, sharp editorial lines for each platform: Depth & Search for YouTube, Aesthetic & Vibe for Instagram, and Authority & Authenticity for LinkedIn.
* Take responsibility for the entire production chain by writing hooks, storyboarding the narrative, and ensuring the final cut matches the vision.
* Deliver what you pitch: find, hire, and onboard required specialists (motion design, drone operators, niche experts) to bring the vision to life.
* Direct on set to ensure scripts, set, and direction allow David to perform with minimal mental load.
* Lead the internal content team by setting tempo, culture, and standards of excellence; provide high-level artistic direction and act as final quality check.
* Collaborate with Growth to treat content as a primary acquisition channel and analyze retention graphs, CTR, and CPL to iterate and scale what works.
Experience & Qualifications
* Proven Content Builder: you have grown a media brand, a YouTube channel, or a personal brand to significant scale (100k+ followers or millions of views).
* Editorial Leadership: experience managing a creative team and elevating their work.
* Elite Scripting Skills: ability to present scripts that hold audience attention for long-form content.
* Performance Fluency: experience in content that drives business results (ads, launches, conversions).
Personality & Language
* Intolerant to Mediocrity: attention to detail in typography, cuts, and headlines.
* Psychology Obsessed: curiosity about why people click, share, and engage.
* A "Doer" with Authority: capable of leading projects from scripting to editing.
* No Ego, Just Impact: data-driven mindset, willing to pivot when needed.
* Language: French (Native / Bilingual); English (Fluent). Our written language is English.
Benefits & Culture
* Autonomy & accountability with flexible working hours and remote-from-day-one culture; offices in Dubai, Lisbon, and Paris.
* Mac workstation and a culture of impact; annual wellness and education allowances.
* Paradox Foundation involvement and opportunities to contribute to meaningful projects.
How to Apply
If this description resonated with you, click on Apply for this position and fill out a short questionnaire (7–8 minutes) and send your CV.
Hiring Process
* 6–8 minute application survey.
* 15–30 minute video call with HR to assess fit.
* Video call with VP Marketing to review background and alignment.
* Culture-fit video call to assess values and culture.
* Reference calls to gain insights about your work.
About Paradox
At Paradox, greatness is trainable. We empower people at scale using AI, neuroscience, and design to reinvent how humans grow. We build the Operating System for Greatness with a team of designers, tech, coaches, and filmmakers. Our products and content aim to be cinematic, precise, and impactful. You will play a crucial role in developing an iconic product and helping millions transform their lives.
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