Platform & Coaching Programs Lead Remote (with a preference for candidates based in APAC, Europe, or the Middle East to align with core
Initial freelance/contract (6–12 months) → potential full-time
CoachBase is a global digital coaching platform redefining professional development through technology, data, and a curated network of 1,100+ ICF-certified coaches across 65+ countries.
We partner with leading multinational corporations, primarily across APAC and EMEA, delivering scalable and measurable coaching programs — from emerging talent to senior executives.
As we enter our next phase of growth, we are looking for a hands-on, commercially driven leader to scale both our platform and business globally.
This is a hybrid strategic and execution role at the core of CoachBase.
You will lead:
Commercial growth
Commercial & Client Development
Lead B2B sales and business development (client pitches, demos, proposals)
Manage senior client relationships (HR / L&D leaders, sponsors, program teams)
Coaching Program Delivery
Act as strategic account lead for clients
Program performance and reporting
Executive-level client engagement
Work closely with tech teams to design, test, and deploy features
Ensure a client-centric, scalable user experience
Ensure high-quality user support across participants and coaches
Oversee platform activity and operational performance
Scale and optimize processes through automation, AI, and data-driven workflows
Finance & Performance Management
Coach payments
Monitor KPIs, margins, and overall business performance
Team Leadership & Coach Network
Lead a cross-functional team, primarily based in APAC
Oversee coach recruitment and onboarding globally
Ensure consistent quality and experience standards
Brand & Marketing
Oversee digital marketing and brand positioning:
Content (LinkedIn, thought leadership, blog)
Align platform development with commercial and client needs
Strong experience in project / program management and client facing roles
~ Experience contributing to or leading B2B sales and procurement processes
~ Strong experience working with senior stakeholders in multinational environments
Strong commercial mindset (sales, client management)
Experience in L&D, coaching, or talent development
Strong interest in and affinity with technology / digital tools
Advanced command of MS Word, PowerPoint, and Excel (must-have)
Experience managing global / remote teams
A high-impact leadership role in a fast-growing global business
Competitive compensation + performance-based incentives