Rank International (Part of Rank Group) is a leading online gaming operator in the Spanish markets with an expanding online and offline portfolio focused on bingo, casino and sports betting with 4 leading brands: YoCasino, YoBingo, YoSports and Enracha and soon we will be launching in Portugal!
Our goal is to provide entertainment to our customers with our websites and apps so that they can access our products from their mobile phones, tablets and computers. We offer our own bingo and slots software and also more than **** games from the best game providers. With offices based in Ceuta, Malta & Spain we always strive to bring joy and security to our customers. Additionally, we will be launching soon in other regulated markets!
Look at our careers site to find out more:
Job Description
As a Digital Marketing Executive - Sportsbook at Rank International, you will contribute to the development, implementation, and optimisation of our digital marketing efforts. You will also have to promote our company's products and services through various channels. You will need to develop effective digital marketing strategies to achieve our company's goals and objectives.
Assist in the formulation of plans to build lasting digital connections with our customers
Plan and monitor the ongoing company presence on social media (Instagram, Facebook, Telegram, X, etc.)
Launch optimized online adverts through Google AdWords, Meta Business Manager etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword research, SEO strategy, image optimization, etc.)
Provide creative ideas for content marketing and update blogs
Collaborate with designers and content creators to improve assets and user-experience (UX)
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Looker Studio, Search Console, Tag Manager, FullStory etc)
Acquire insight in online marketing trends and keep strategies up to date
Schedule tasks for creative teams in JIRA
Maintain partnerships with media agencies and vendors
Qualifications
Native Spanish speaker with good English communication skills
3+ years' experience in digital marketing for Sports Betting and/or Casino
Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing campaigns and best practices
Experience with B2C social media, Google Ads, display & mobile app advertising, and SEO/SEM
Experience in PPC and programmatic advertising
Working knowledge of ad serving tools like AdForm and Yahoo
Perfect knowledge of web analytics tools (e.g. Google Analytics, Web-Trends, AdWords, Optimizer, Tag Manager etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
Demonstrates sense of passion and pride about marketing, sports and own work
Positive attitude, adapts well and approaches new ways of working enthusiastically;
Team player with good stakeholder management abilities
Outstanding organisational skills, attention to detail and the ability to prioritise with the capacity to work to tight deadlines and deliver results
Demonstrates determination and purpose to deliver and achieve the best results for the organisation
Additional Information
Benefits:
Full coverage health insurance
25 days holiday & public holidays
Birthday day off
90 days of telecommuting outside of Ceuta, must be in Spain
#LI-Onsite
You're probably wondering outside of a fun, exciting and varied role – what else do you get? You'll get a fantastic salary combined with some leading benefits. Wellbeing@Rank is important to us too... From hybrid working and colleague support networks to menopause support and weekly PepTalks, we're here for you.
We'll also invest in your growth by providing development opportunities, leadership training and cutting-edge industry certifications so you have the tools and resources to help you work, win and grow with us.
Immerse yourself in new cultures and gain international exposure through our general business. Collaborate with colleagues from around the globe.
The Rank Group are committed to being an inclusive employer, ensuring that we better understand and meet the needs and requirements of our candidates and customers.
We aim to do this by facilitating fair and equal access to our services. If you require a reasonable adjustment to be made, please reach out to let us know ahead of your interview.