Great things are happening in the Europe and Australia (EUAU) region. Each day, our 2,500 plus colleagues bring their passion to our offices, manufacturing sites, R&D center, and commercial/distributor markets across Europe, Australia, and New Zealand. We are energized by over 150 years of bringing people together with the food they love. With beloved brands Old El Paso, Häagen-Dazs, Nature Valley, Betty Crocker, Fibre One, Latina Fresh and more, we are on a mission to become the undisputed growth leader in food for EUAU. In a world that’s ever-changing, we look to stay ahead and seek people who share our love of food and are hungry to shape the future.
What your role is
Summary of the Role:
Häagen-Dazs Shops are a very important part of brand business and the perfect way to connect with final consumers in a branded environment. We work closely with our partners the franchises, to deliver the best brand experience.
We are looking for a proactive, effective and passionate intern that can bring to our team new ideas, good vibes and willingness to achieve objectives.
Scope: Häagen-Dazs Shops in Iberia (Spain, Portugal and Malta) and LATAM (México, Panama, Dominican Republic, Aruba, Cayman Island, Trinidad, Peru & Paraguay).
As an intern in the Marketing HD Shops Team you will support the Iberia & Latam Team in the exciting mission creating and executing the brand plan for Iberia & LatAm, having the following responsibilities:
Key Responsibilities:
1. Adapt, develop and ensure the implementation of the Point of Sales Materials to support our Core and seasonal Menus
2. Work closely with the local Operation Managers to support Shops opening and renovations
3. Participate to the local communication plan (SoMe, Influencers…)
4. Follow the budget
5. Track and analyze performance of all marketing actions: Shops sales, new menu, calendar events, consumer comments, media, innovation, Home delivery sales.
What you will bring to the team
Competencies / Skills/ Qualifications:
6. Fluent Spanish & English
7. Previous experience in Marketing or Trade Marketing in FMCG or Retail or Foodservice
8. Computer proficient with Microsoft Office
9. Strong interpersonal and analytical skills
10. Passion for food and hospitality business
What you get from us
11. Flexible and employee-focused work culture
12. Equal Employment opportunities
At General Mills, we are committed to recruiting, retaining, developing, and advancing an inclusive workforce that reflects the diversity of the consumers and communities we serve globally. Come and be part of our team's journey - Hungry to Shape the Future.