Job Purpose
The Robotics Business Development Manager for Southern Europe cluster is responsible for identifying and developing strategic business in relationship with group purchasing organizations and other potential customers, working closely with the recon sales and marketing team.
The opportunity is ideal for an experienced Business Development Manager to join a leading company in the scope of orthopaedic and medical device equipment.
The Robotics Business Development Manager will be accountable to develop growth strategy focused on sales budget, build key customer relationships, identify business opportunities with key healthcare funders, negotiate and close business deals with key decision makers and maintaining extensive knowledge of current market trends. The role will work closely with Orthopaedic Sales and Marketing teams to create and recommend commercial strategies, develop effective tracking metrics and implement effective commercial models and sales channels to maximize revenue stream for the company.
We are seeking someone with an entrepreneurial spirit, passion for sales and a proven track record of success, who takes a hands-on approach to building business opportunities. In this key regional position for the whole SOEUR cluster, the ideal candidate will work closely with marketing, sales, and product management teams to achieve established sales goals and implement business development initiatives that maximize and grow the robotic technology footprint and generate bottom line revenue for the company.
What will you be doing?
* Accountable for the sales forecast, sales budget and demand planning with regional and global management teams
* Actively prospect to identify potential new customers by networking with managing directors, the various in market sales team and local distributors
* Arrange and set up business meetings with prospective stakeholders through targeted organization
* Conduct research in partnership with the local Orthopaedic Sales Team and marketing team to identify new potential accounts
* Participate in establishing capital pricing in alignment with Regional and Global imperatives
* Prepare commercial quote, sales agreement and evaluation agreement ensuring alignment with legal and compliance guidelines
* Align commercial models and pricing strategy to customer needs, while ensuring effective multi-stakeholder management and reporting during the sales process
* Handle objections and use a variety of skills to persuade and negotiate appropriately
* Provide trustworthy feedback and after-sales support
* Responsible to grow and retain existing accounts by introducing and launching new product ranges and software associated to the respective technology
* Strategic planning to launch with efficiency new platform and extend the pipeline in strategy with our local and regional regulatory team
* Attend to major conferences to provide marketing insights and competitive inputs
* Identify opportunities for campaigns, services and distribution channels that will lead to an increase in sales
* Using knowledge of the market and competitors benchmarking to develop unique selling proposition and differentiators messaging
* Prepare and give business reviews and presentations to the senior management team on a monthly basis, including reporting
* Develop and use CRM tools to manage customer data based to provide monthly overview to Executive Management Team
* Provide and facilitate technical expertise to the local Technical Field Specialist based in the market
* Implement the regional marketing strategy and make sure the major robotic countries develop the right servicing and maintenance infrastructure in their respective country
* Efficient communication these to appropriate internal stakeholders in a timely manner to help develop new opportunities and optimize synergy through cross-franchise
What will you need to be successful?
* Bachelor’s degree or equivalent, solid sales experiences by owning dedicated sales revenue based on P&L monitoring. MBA or Master preferred but not mandatory.
* Experience in health care and capital equipment, preferably in Medical Devices
* Passionate for disruptive enabling technologies and innovation
* Knowledge to build solid relationships with procurement and purchasing groups
* Demonstrated effectiveness in prospecting and developing new business
* Demonstrate understanding and application of complex sales techniques and track record creating, negotiating and closing multi-thousand dollar large-scale deals
* Strong commercial leadership and motivation to sell medical device solution
* Multi-national / cross cultural project management experience preferred
* Demonstrated ability to define and operationalize sales
* Excellent stakeholders management and relationship builders
* Ability to set and deliver on strategies that will drive profitable growth
* Excellent verbal and written communication skills in English - Second language is a plus
* Proficiency in MS Office, PowerPoint, Outlook
* Excellent organizational skills
* Self-motivated and results driven
* Expected to travel 50 % of the time
You. Unlimited.
Applications :
If you share our passion for pioneering innovation and can demonstrate how you meet the criteria outlined, we would love to hear from you.
We continue to actively build an environment where every individual can fulfil their potential and be proud ambassadors for Smith & Nephew, our customers and their patients.
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