Rhino Entertainment is looking for a Player Insights Analyst to join our CRM Team. You will be responsible for analyzing customer data and campaign outcomes to enhance engagement at each stage of the customer journey. Reporting to the Head of CRM, you will bridge the gap between commercial insights and operational CRM by designing and implementing strategies that foster business growth and operational efficiency.
What your role will look like
Analyze customer data to identify trends, behaviors, and opportunities for enhancing player engagement and retention
Predict, budget, monitor, and recap the impact of CRM activities to optimize campaign spend and effectiveness across various markets
Build models and perform statistical analysis to make predictions and drive informed data‐based decision‐making
Assess and drive insights to optimize player value, gameplay activity, and promotional offerings
Collaborate with the BI and Casino teams to analyze game and provider performance across different brands and regions
Identify engagement gaps and generate improvement strategies for CRM campaigns
Utilize tools like SQL and Tableau to develop, automate, maintain, and optimize reports and dashboards
Conduct database exploration in search of hidden potential
Requirements
Experience in this or a similar role within the iGaming industry
2 to 3 years of work experience in commercial or business analysis, including building visualizations and working with complex queries or large data sets
Strong understanding of operational CRM, customer segmentation, lifecycle marketing, and retention strategies
Knowledge of SQL for reporting and experience with visualization tools such as Tableau
Highly analytical mindset with the ability to interpret complex data and create actionable strategies
Degree in Marketing, Data Analytics, Business Administration, Economics, Statistics, or a related quantitative field
Excellent communication skills, both written and verbal
Strong problem‐solving skills, a can‐do attitude, and the ability to work efficiently under pressure
Knowledge of gamification principles and skill in applying them to boost user engagement is a plus
Benefits
Competitive salary based on your knowledge & experience
Quarterly performance bonus split on personal objectives and company performance
€500 yearly Wellness & Mindfulness allowance to support an active lifestyle
Flexibility & a work‐life blend through our Hybrid Working environment
Work from anywhere with our 30 days overseas working
Diverse, dynamic, fun environment with happy and helpful colleagues
Learning & Development opportunities to invest in your personal development
Fresh fruit, healthy snacks & food are available at the office everyday – and of course, good tea & coffee
Free parking, table tennis, lounge area, plenty of meeting rooms and sea views at our ergonomic office
Regular social events to strengthen long lasting relationships
Enjoy a "Me Day" on your birthday
Paid time off, including extra days for special life events
AXA Private Hospital & Dental Insurance Coverage
Referral Bonus for contributing to our talent acquisition
And a great culture
Join us at Rhino Entertainment and unleash your full potential in a vibrant and rewarding career!
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