Business Development Manager, ARM Commercial Solutions**Description -****Who we are**HP creates innovative technology solutions that serve professionals, businesses, public institutions, and individual consumers.From printing to personal systems, HP provides customers around the world with solutions to address the most complex challenges.Our mission is to create technology that improves life for everyone, everywhere — for every person, every organization, and every community across the globe.This purpose drives everything we do: what we build, how we innovate, and how we continuously reinvent ourselves to design exceptional experiences for all our customers.For more information, please visit**What we will do together**As the SEMEA Business Development Manager for ARM-based Commercial Solutions, you will lead the creation and execution of 4P strategy (Product, Price, Place, Promotion) tailored to local market dynamics.Your role is pivotal in enabling go-to-market success, ensuring product readiness, and driving performance through targeted execution and sales enablement.At HP, we deliver exceptional Commercial Compute solutions with cutting-edge design, performance, and ecosystem integration.Setting new standards and creating unforgettable experiences for Commercial customers globally.The mission is to level up the Market Category, Sales team, and rest of the key stakeholders with in-depth knowledge of HP Commercial solutions, develop strong 4P plans and support execution in countries.Our focus on diversity, equity, and inclusion not only fuels our culture, innovation, and growth mindset — it makes a difference in the workplace, the marketplace, and our communities.We know that thoughtful ideas can come from anyone, anywhere, at any time.**Key Responsibilities*** **Strategic Planning & Route-to-Market Enablement** Build and align the 4P plan across Commercial channels within the country, ensuring coverage and consistency.Define product positioning, promotional st